Communication Specialist Job at Robert Half in Alexandria

We are offering a short term contract employment opportunity for a Communications & Community Engagement Manager in Alexandria, Virginia. As a Communications & Community Engagement Manager, you will be tasked with implementing effective communication strategies and community-building initiatives, developing creative content, and managing various communication and marketing projects.

Responsibilities:

• Develop and implement member engagement strategies, including personalized email communications and community-building initiatives

• Collaborate with teams to create and share compelling content, such as visuals, that resonate with various target audiences

• Contribute to the editorial calendar to create tailored content featuring key news, educational opportunities, and impactful events

• Manage communication initiatives, including press releases, thought leadership pieces, social posts, website content, and newsletters

• Create and manage a social media moderation plan to engage the community, monitor interactions, and identify any reputational risks

• Interact with social followers, members, and establish partnerships with relevant organizations and influencers to expand visibility within the industry

• Stay updated on industry trends and digital marketing best practices, applying insights to enhance communication strategies and member engagement

• Work closely with the marketing team to set up email automation, forms, and landing pages tailored to enhance the member journey

• Utilize tools such as Adobe Creative Cloud, Adobe InDesign, Content Management System (CMS), and HubSpot to aid in your tasks

• Drive brand awareness through various channels, including advertisements, blogging, brochures, and campaign planning.

• Proficiency in Adobe Creative Cloud and Adobe InDesign
• Experience with Content Management System (CMS)
• Proven ability to create effective advertisements
• Strong blogging skills to engage with our audience
• Experience in increasing brand awareness
• Ability to design and create brochures that reflect our brand identity
• Experience in campaign planning and execution
• Strong media relations skills, including writing and distributing media releases
• Excellent client communication skills
• Experience developing and implementing communication strategies
• Track record of successful community outreach and engagement
• Expertise in using HubSpot for marketing and sales activities