Marketing & Community Events Manager Job at McSweeney Chrysler Dodge Jeep Ram in
McSweeney Chrysler Dodge Jeep Ram, Pell City, AL, United States, 35125
Description of the role:
The Marketing & Community Events Manager is responsible for planning, coordinating, and executing marketing initiatives and community events for McSweeney Chrysler Dodge Jeep Ram. This role requires a creative and strategic mindset, as well as strong organization and communication skills. The Marketing & Community Events Manager will work closely with the Sales and Service team and various community organizations to develop and implement effective marketing strategies and engaging events that build brand awareness, drive customer engagement, and foster positive relationships with the local community.
Responsibilities:
-Create a community around the McSweeney Jeep Brand
- Develop and execute marketing plans and campaigns to promote McSweeney Chrysler Dodge Jeep Ram's products and services
- Manage the company's social media presence, including creating and scheduling engaging content and monitoring and responding to customer inquiries and feedback
- Plan and coordinate various community events and initiatives, such as charity drives, Jeep car shows, and sponsorships
- Collaborate with local businesses, organizations, and influencers to enhance brand visibility and community involvement
- Track and analyze marketing and event metrics to measure the effectiveness of campaigns and make data-driven recommendations for improvement
- Manage the marketing budget to ensure optimal allocation of resources and cost-effective outcomes
- Stay up-to-date with industry trends and emerging marketing strategies to identify new opportunities and implement best practices
Requirements:
- Bachelor's degree in marketing, communications, or a related field - Previous experience in marketing, event planning, or community outreach - Strong written and verbal communication skills - Proficient in social media platforms, content management systems, and email marketing tools - Excellent organizational and project management abilities - Creative thinker with the ability to develop innovative marketing strategies - Ability to work independently and collaboratively in a fast-paced environment - Knowledge of the automotive industry is a plus
Benefits:
- Competitive salary - Health, dental, and vision insurance - Paid time off - Retirement savings plan - Employee discounts on vehicle purchases and services
About the Company:
McSweeney Chrysler Dodge Jeep Ram is a reputable automotive dealership located in Pell City, Alabama. With a wide selection of new and used vehicles, as well as a dedicated service center, McSweeney Chrysler Dodge Jeep Ram is committed to providing exceptional customer service and delivering high-quality vehicles to the local community. Our team is passionate about cars and takes pride in offering a hassle-free and enjoyable car buying experience. We are dedicated to giving back to the community and actively participate in various charitable and community events throughout the year.