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Publishing.com

Publishing.com is hiring: Content Marketing Director in Austin

Publishing.com, Austin, TX, US


Job Description

Job Description
About The Role

As our Content Marketing Director, you'll be responsible for shaping and building the entire content marketing strategy and department for Publishing.com. You'll have the full support of a well-established, successful company, complete with the resources, leadership buy-in, and tools you need to turn your vision into reality. Your work here will reach and impact millions of people across all major platforms such as YouTube, Instagram, Blog, Podcast, email and more. This role is an exciting opportunity to make a big impact in a high-growth company that is ready to go all-in on content.

About Publishing.com

At Publishing.com, we're revolutionizing how people turn their ideas into income by making self-publishing books easy and accessible to anyone, regardless of their background or experience.

Our flagship product, Publishing.ai, uses proprietary AI and machine learning technology to streamline the entire self-publishing journey—from writing your book to boosting your sales—all in one place.

Our commitment to delivering exceptional results and driving innovation in the self-publishing industry has earned us recognition as the 19th fastest-growing private company in America by Inc. Magazine. We're also proud to be certified as a Great Place to Work®, with a 99% employee satisfaction score—far exceeding the industry average of 57%.

At Publishing.com, we're not just helping people achieve their dreams of publishing a book—we're building the world's first all-in-one solution that simplifies the process and makes self-publishing faster, easier, and more accessible than ever before.

Responsibilities
  • Develop a comprehensive content marketing strategy and vision that spans across all major content channels (YouTube, Instagram, Blog, Email, Podcast, etc.)
  • Recruit & build a high-performing content marketing team that is hungry to win and become the best content marketing team in the industry
  • Create a performance-driven culture that promotes continuous growth and excellence
  • Implement the content strategy with a laser focus on driving results such as lead generation and revenue growth for the company
  • Define and uphold our brand voice, tone, and messaging across all content channels.
  • Manage content production workflows to ensure timely delivery of high-quality content.
  • Lead our SEO efforts to maximize organic reach and engagement
  • Strategize and execute email marketing campaigns that drive 6 and 7-figures in revenue
  • Direct and manage social selling strategies, converting followers into qualified leads and sales.
  • Analyze performance metrics (Google Analytics 4 and other tools) to optimize strategies and maximize ROI
Results
  • Huge omnichannel presence across all major content platforms (Youtube, Podcast, Instagram, Linkedin, Blog, etc etc.)
  • Consistent posting of valuable and engaging content that builds trust with our target audience and drives results such as lead generation and customer acquisition
  • Revenue Growth: Deliver significant increases in revenue and customer acquisition from our content strategies.
  • Strategic Improvement: Use data insights and learnings to constantly evolve our content strategies
Requirements
  • 7+ years in Marketing, with 3+ years in a Content Marketing Director role.
  • Proven success in crafting content strategies that drive revenue, lead generation, and customer acquisition.
  • Experience managing multiple 6- to 7-figure content funnels and growing teams focused on business impact.
  • Expert in SEO, Blogging, and content development for YouTube, Podcasts, and social platforms, with case studies/portfolio to showcase.
  • Proven experience in email marketing, including split testing, personalization, segmentation, and workflow mapping.
  • Mastery of data interpretation and making strategic decisions to improve outcomes.
  • Proficient in tools like HubSpot, Salesforce, Google Analytics 4, and project management software (ClickUp, Webflow, etc.).
  • Strong communication skills, both verbal and written, with the ability to work cross-functionally.

Expected Compensation

$200,000+ Base USD Annually + Performance-Based Bonus

Why Join Publishing.com?
  • We are ranked #19 on Inc 5000's top 100 fastest-growing private companies in America in 2023
  • We are self-funded, bootstrapped, and profitable, with an average of 50% YoY growth for the past 3 years
  • Our employees love it here: we are Certified Great Place to Work® with a 99% employee satisfaction score— exceeding the industry average of 57%
  • We are a flexible, 100% remote company with a global footprint
  • We eliminate red tape and empower our team members to take ownership, innovate, and drive meaningful results
  • We offer an ever-evolving, employee-centric culture and benefits package including
    • Flexible paid time off (PTO)
    • Health, vision, and dental insurance
    • 401k with employer match
    • Flexible hours
  • Be part of something BIG—join a growing team at a pivotal time in our journey.

APPLY NOW by filling out the short application below, we can't wait to hear from you!

If you have questions or need support during the interview/hiring process, email us at careers@publishing.com—we're here to help!