Daily Progress
Development Editor - Content Monetization Team Job at Daily Progress in Mc Lean
Daily Progress, Mc Lean, VA, United States, 22107
Development Editor - Content Monetization Team Gannett and USA TODAY (usatoday.com) is seeking an experienced development editor to be a key part of the growth and development of revenue through strategic content. This role will produce audience-focused content that aligns with the editorial strategy and fulfills strategic partnership needs, events, sponsorships, monetization, and native advertising. This editor will work closely with the Director of the Content Monetization Team to identify content opportunities to grow revenue and the USAT audience, while also optimizing existing content for increased performance.
This role will report to the Director, Content Monetization Team and is remote, based anywhere in the US (except Alaska and Hawaii).
Responsibilities: Work with the Director, Content Monetization Team to develop and implement revenue-focused content strategies.
Write original content as assigned by the Director.
Produce high-quality content ideas that are engaging and timely.
Create and/or source content to support viral/trending and revenue initiatives.
May attend daily newsroom meetings to plan and assign coverage for the day.
Understand digital content, how to frame it for social engagement, and how to measure or estimate its success.
Oversee, edit, and approve content submitted by freelancers and in-house writers.
Assign, write, and edit content within the Gannett CMS and external platforms, utilizing a variety of technical features available.
Analyze existing content for potential to increase revenue and/or reach through tactics such as SEO optimization, headline rewriting, updating evergreen content, and adding video.
Produce short trending and viral videos, using provided tools, as assigned.
Apply best practices to new editorial, including revenue optimization to other existing editorial efforts.
Support USA TODAY BluePRINT.
Assist with content for the Coupons initiative and coordinate with key partners.
Communicate with and actively engage editorial teams, other newsrooms, business development teams, audience growth, and other internal partners to execute high-quality content.
Assess editorial strategies for growing social media impact, newsletters, and other avenues for subscriber and audience growth. Track content performance using a range of editorial and business tools, as well as overall progress toward project and annual goals.
Requirements: Bachelor's degree in journalism or a related field, or equivalent combination of education and experience.
At least four years of professional experience on an editorial team or in a newsroom.
Experience editing and/or creating content in a deadline-driven environment.
Experience working in different Content Management Systems.
Familiarity with affiliate networks and corresponding tracking metrics.
Proven ability to manage multiple tasks in a fast-paced environment.
Sophisticated understanding of different audience platforms, user behaviors, content, and strategy.
Strong interpersonal skills and decision-making ability with demonstrated experience in cross-functional collaboration.
Understanding of SEO and experience using social media channels such as Facebook, Instagram, Reddit, and YouTube to build out storytelling and reach readers.
Application Instructions We are eager to learn more about you and how you fit this role. When you apply, don't limit your upload to a resume; show us what you've done. To do so, put together a single document file that includes the following, in this order:
Your resume - one to two pages.
A cover letter that outlines how you would approach the job.
It is important that these items be assembled into a single document and uploaded in PDF format. Completing these steps will ensure that your application receives the highest consideration.
The annualized base salary for this role will range between $38,700 and $93,150. Variable compensation is not reflected in these figures and, based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable.
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