Marketing Content and SEO Specialist Job at Automation Products Group, Inc. in L

Join Our Growing Digital Marketing Team as an SEO Specialist!

Are you passionate about driving online visibility, optimizing websites, and creating meaningful user experiences? Do you thrive on data, strategy, and collaboration? APG is on the hunt for a detail-oriented, analytical, and creative SEO Specialist to elevate our digital presence and grow our organic reach.

If you're ready to make a measurable impact, push boundaries in SEO and content creation, and be part of a collaborative marketing team, we'd love to meet you!

What You'll Do:

• Craft compelling, SEO-driven content to attract, engage, and convert audiences.
• Identify opportunities to enhance the user experience and optimize APG's website for performance and rankings.
• Conduct in-depth keyword research to uncover optimization opportunities and guide content strategy.
• Develop and implement SEO strategies that move the needle on search engine rankings and drive organic traffic.
• Analyze website performance with tools like Google Search Console, Google Analytics, and other key platforms.
• Collaborate with graphic designers, creative writers, and technical teams to integrate SEO best practices into all content.
• Stay ahead of the curve by researching and implementing the latest trends in SEO, SEM, and digital marketing.
• Audit and fine-tune the website to resolve technical SEO issues and improve overall performance.
• Generate actionable reports with clear insights, metrics, and recommendations to enhance results.
• Contribute to blog management with fresh ideas and content updates to boost visibility and engagement.

What You Bring to the Team:

• A Bachelor's degree in Marketing, Communications, Graphic Design, or a related field and/or equivalent experience in content creation, visual design, and digital marketing that showcases your creativity and technical skills.
• A portfolio highlighting your ability to create compelling content and visual designs-highly desirable!
• A solid understanding of SEO best practices and web technologies.
• Familiarity with UI/UX design principles-experience with web design is a plus!
• Proficiency in SEO tools like Google Analytics, Google Search Console, and other analytics platforms.
• A data-driven mindset with excellent analytical skills to interpret performance metrics and uncover opportunities.
• Familiarity with SEM strategies and digital marketing tools.
• Strong communication and team collaboration skills-you thrive in a creative, fast-paced environment.
• A passion for driving measurable results and staying up-to-date with evolving trends in digital marketing.

Why Join APG?

• Make an Impact: Your work will directly influence our online growth and visibility.
• Collaborate & Learn: Work alongside a talented team of creatives, strategists, and marketing pros.
• Growth Opportunities: We invest in your career development and give you the tools to succeed.
• Innovative Culture: We value fresh ideas, creativity, and staying ahead of industry trends.

Ready to take your SEO career to new heights? If you're excited to help shape APG's digital future, apply now and let's grow together!

*This position is based in the office and is not a remote.

All job offers at APG will be contingent on the completion of a background check and pre-employment drug screen.