Media Planner Job at Robert Half in Avon

Organization in Greater Hartford looking for a Senior Media Planner with 7 or more years of experience. Must have Traditional Media Buying

• Proficiency in Comscore, an essential tool for audience measurement
• Experience with DoubleClick for Publishers (DFP), a necessary skill for effective ad management
• Knowledge of ERP - Enterprise Resource Planning, a crucial aspect of business process management
• Expertise in implementing ERP Solutions to improve business efficiency
• Familiarity with Facebook Insights to leverage social media data effectively
• Ability to create compelling Advertisements that drive customer engagement
• Proven track record in enhancing Brand Awareness through innovative strategies
• Experience in comprehensive Campaign Planning to meet business objectives
• Proficiency in Digital technologies and platforms
• Understanding of Digital Media trends and how to leverage them for business advantage