Manager, Influencer Marketing Job at ONWARD SEARCH in McLean

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands.

We are currently partnering with a globally recognized hospitality company to fill an exciting Manager, Influencer Marketing position located in McLean, VA.

This is a 6+ month W2 contract role offering $46 – $51 per hour on W2 contract
Hybrid onsite 3 days/week in McLean, VA

This is an excellent opportunity to showcase your expertise in influencer marketing and lead dynamic campaigns that will elevate the social presence of a well-established portfolio of brands. As the Manager, Influencer Marketing, you will develop and execute innovative influencer strategies, build lasting relationships with influencers and stakeholders, and drive impactful results across digital channels.

Key Responsibilities:

• Influencer Relationship Management: Build and nurture relationships with key talent across emerging and established verticals to create a diverse roster of influencers.
• Campaign Development: Collaborate with internal teams and external stakeholders (influencers, creators, agencies) to design and execute high-impact influencer campaigns that generate social buzz and engagement.
• Program Execution: Lead all aspects of influencer program sourcing, development, and execution while ensuring campaigns align with brand guidelines and objectives.
• Agency and Tool Management: Oversee influencer agency partnerships, manage budgets, review content, and produce detailed reports on campaign performance.
• Content Strategy: Identify and evaluate new social content opportunities with top influencer partners to continuously evolve the brand’s presence.
• Logistics Coordination: Handle the logistical needs of influencer programs, including travel coordination, accommodation bookings, and payment processing.
• Education and Training: Educate internal teams on best practices for influencer marketing and create playbooks and toolkits to optimize campaign performance.

Qualifications:

Minimum Qualifications:

• 4-6 years of professional experience in digital or social media, with a focus on influencer or talent management.
• Proven track record of managing influencer programs, including direct collaboration with creators, agencies, and other stakeholders.
• Strong campaign management skills, including execution, analysis, and performance reporting.
• Ability to travel up to 10% of the time and flexibility to work outside standard business hours as needed.

Preferred Qualifications:

• Bachelor’s degree (BA/BS).
• Experience with social media management tools (e.g., Sprinklr, Khoros, Sprout, Brandwatch) and social analytics platforms.

Perks & Benefits:

• Health Benefits: Medical, Dental, and Vision Insurance
• Retirement: 401k Program
• Insurance: Life Insurance
• Commuter Benefit
• Learning & Development: eLearning, Education Reimbursement, Ongoing Training & Development
• Eligibility: To qualify for our benefits package, you must work 30+ hours per week and commit to a minimum of 10 weeks for the assignment.

Our client’s team is committed to fostering a diverse and inclusive work environment, and we encourage candidates of all backgrounds to apply.

Ready to take the next step?

If you’re passionate about digital media and influencer marketing and meet the qualifications for this role, we’d love to hear from you! Apply now, and our recruitment team will guide you through the process and advocate on your behalf.

Application Deadline: January 15, 2024

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