ASM Global is hiring: Marketing Manager in Richmond

POSITION: Marketing Manager DEPARTMENT: Sales and Marketing REPORTS TO: Director of Sales and Marketing FLSA STATUS: Full-Time Summary ASM Global, the leader in privately managed public assembly facilities, has an immediate opening for a full time Marketing Manager with ASM Global/Altria Theater | Dominion Energy Center. Under the direct supervision of the Director of Sales & Marketing, the Marketing Manager creates, directs, and implements marketing and promotional efforts to increase brand exposure and the sale of tickets for commercial performances at the facilities. Essential Duties and Responsibilities: Devise and execute full funnel marketing plans for assigned performances ranging from comedy and concerts to family shows and Broadway performances Manage and maintain positive relationships with show marketing reps and marketing vendors Place media buys on behalf of clients, pitching media reps for promotions, trade, and promotional fulfillments when available Execute creative for all marketing initiatives, including but not limited to admat, TV, radio, digital, print, and outdoor Assist with management of venue websites, reviewing for accuracy and updating in a timely manner to meet show announcement schedules Create and review email marketing for presales, on sales, dedicated eblasts, and specialty newsletters Collaborate with Brand Coordinator for social media advertising and promotional opportunities Support Director of Sales and Marketing with public relations efforts, including localizing releases, in-town press, special activations, and show announcements Coordinate logistics for larger promotions and specialty activations as needed Manage front of house marketing channels to include digital signage, print signage, and other in-venue assets for on-site promotion Reconcile marketing expenses and show budgets/settlements Oversee freelancers and graphic designers Ability to attend events, working nights and weekends a must Qualifications: Bachelor's degree from four-year college or university in Marketing, Communications, Graphic Design, or related field or similar experience Minimum of three (3) years of experience in Marketing, Public Relations or Sales in the entertainment industry or related field or equivalent combination of education and experience required Demonstrable graphic design skills with a supporting portfolio Experience with media buying a plus Experience with social media marketing, content creation, and social media advertising strategies Experience with email marketing databases, Mailchimp or HIVE experience preferred Experience with content management systems and creating website content for commercial businesses Experience measuring data and reporting on analytics, Google Analytics experience preferred Experience supervising and directing staff, interns, and/or vendors a must Photography/videography experience a plus Skills and Abilities Proficiency with Adobe Creative Cloud, including Adobe Photoshop, InDesign, and Illustrator Proficiency with Microsoft Office, including Word, Excel, Powerpoint, Outlook, and Teams Strong written and verbal communication skills and the ability to read, write, and understand English Must be able to collaborate and work well with others, both inside and outside of the Sales and Marketing department, working as part of a creative team Ability to give and receive constructive criticism Must be a "Self-Starter" with the ability to work with limited supervision Effective time management skills and the ability to meet deadlines ASM is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities and protected Veterans to apply. VEVRAA Federal Contractor.