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Watsco

Marketing Director Job at Watsco in Doral

Watsco, Doral, FL, United States,

Job Description

Responsibilities:

  • Work with Management Team to set concrete strategies and milestones across all goals and initiatives.
  • Work closely with our Contractor Experience Distributor Champions to build out special programs promotions.
  • Oversee our marketing initiatives vendors to build the brand and drive leads to our distributors.
  • Aggressively drive results and set priorities with our critical vendors- (web traffic/usage, social media, advertising, video production, graphic design projects, etc.
  • Target Top 3 Competitors (Bosch, etc.) and roll out aggressive marketing program to sell against them successfully.
  • Manage direct reports: Marketing Manager and Marketing Coordinator.
And here is what you will need to be successful:

Requirements
  • 10 years+ of Marketing experience, preferably from the HVAC industry or similar products/target audience.
  • Clear, concise communication style in written oral form.
  • Quick learner, good listener, organized and driven to reach results.
  • Very competent at PowerPoint with an eye for effective graphic design presentation.
  • Comfortable sorting analyzing data for better decision-making strategizing.
  • Experience using social media, website optimization, email marketing, etc. to drive sales build the brand.
  • Team player.
  • Bachelor’s degree, MBA preferred.