Marketing Specialist Job at Bluon, Inc. in Irvine
Bluon, Inc., Irvine, CA, United States, 92713
Job Description
About Bluon: Bluon is the leading data and information technology company in the HVAC industry.
Job Overview: We are seeking a Marketing Specialist with exceptional skills in copywriting, graphic design, and digital marketing. This role demands a highly skilled individual who can craft compelling content, manage sophisticated digital campaigns, and drive engagement across various channels using HubSpot and other marketing tools.
Responsibilities:
- Lead Copywriting Efforts: Craft compelling and persuasive copy that resonates with specific audiences across all marketing channels, including emails, social media, and website content.
- Design impactful digital graphics.
- Manage and optimize HubSpot automations and email campaigns to effectively nurture leads.
- Leverage and drive our social media presence, ensuring active and strategic engagement.
- Implement targeted SMS campaigns to enhance customer interaction and retention.
- Analyze the effectiveness of marketing campaigns, utilizing data to drive decisions and improve outcomes.
Qualifications:
- Demonstrated excellence in copywriting with a strong portfolio showcasing diverse content creation.
- Expertise in HubSpot, specifically in automations and email marketing.
- Proficiency in Adobe Creative Suite and graphic design.
- Robust experience in social media management and SMS marketing.
- Exceptional communication skills and meticulous attention to detail.
- Ability to work effectively in a remote setting and manage multiple projects simultaneously.
Benefits:
- Competitive salary with performance-based incentives.
- Comprehensive health benefits package, including medical, dental, and vision coverage.
- Equity compensation package.
- Fast-paced work environment and a supportive team culture.
- Opportunities for professional growth and advancement.
How to Apply: To be considered for this exciting opportunity, please submit your resume and a portfolio demonstrating your copywriting and graphic design skills. Highlight specific campaigns or projects where your content significantly boosted engagement or sales.
Join Bluon and use your marketing expertise to make a real impact!
Bluon offers something truly unique to the $150 billion HVAC industry, by increasing the productivity and efficiency of 170,000 HVAC technicians and thousands of distributors. With Bluon, techs finally have a single source for equipment documentation, part information, live field support and troubleshooting help using AI diagnostics. These efficiency gains save contracting business hours daily and increasing the profitability of their businesses. Bluon also supports distributors with the industry’s most comprehensive parts and equipment database enabling next-generation cross reference capabilities. Ultimately, Bluon allows distributors to serve more customers faster while handling more orders with less effort. Bluon makes navigating the complex world of servicing HVAC equipment much easier for contractors and distributors alike with a real solution to the skilled labor gap that weighs heavily on the HVAC industry. For more information about Bluon, visit www.bluon.com.