Social Media Manager Job at South Project in Richmond

Position Title: Social Media Manager

Position Overview:

We are seeking a passionate, creative, and results-driven Social Media Manager to join our team. This individual will work closely with the Marketing and Communications Board Member to implement social media strategies across LinkedIn, Facebook, and Instagram to increase brand awareness, engage our community, and promote our mission. The Social Media Manager will be responsible for developing and executing content that resonates with our audience, drives engagement, and supports the organization’s goals, all while ensuring alignment with overall marketing and communication strategies.

We’re looking for a passionate, results-driven individual with:

• Proven experience managing social media platforms, including LinkedIn, Facebook, and Instagram, preferably in a nonprofit or community-focused organization.
• Strong content creation skills, including writing, graphic design, or video production (basic skills).
• Knowledge of social media analytics tools and the ability to use data to optimize campaigns and track growth.
• Excellent communication and interpersonal skills, with the ability to engage and connect with diverse online communities.
• A creative and strategic mindset to design and execute social media campaigns that support the organization's mission.
• Strong organizational skills and the ability to manage multiple social media initiatives while adhering to deadlines.
• A commitment to our mission and the ability to effectively convey our values through social media.

The Social Media Manager will receive direction from the Marketing and Communications Board Member, who will provide strategic guidance and ensure alignment with broader communication goals.

Nice to have:

• Experience in digital marketing, SEO, or online community engagement.
• Experience with paid social media advertising and boosting posts.
• Strong networking skills, with connections to influencers, potential partners, or community leaders.
• A background in communications, public relations, or brand development to enhance social media outreach.