Associate Media Director, Strategy & Planning Job at Quigley-Simpson & Heppelwhi

Summary:

Quigley-Simpson is seeking a results-driven Associate Media Director to lead performance-focused campaigns across DRTV and DR OTT platforms. This role demands a strategic thinker with deep expertise in direct response media planning and buying, leveraging data-driven insights to achieve measurable outcomes. As the Associate Media Director, you will take ownership of media strategy, client engagement, and team leadership.

Core Responsibilities:

• A storyteller who leads cross-channel strategies and recommendations for media campaigns
• Lead strategic planning initiatives including deck writing, budget and channel allocation, and audience development
• Act as a client relationship manager, building trust and positive rapport with client, and understanding client’s marketing objectives and goals
• Own internal communication, vendor relationships, and the overall media execution process
• With support of executive leadership, lead the development of key client deliverables, inclusive of QBRs, marketplace white papers, and bi-annual presentations to clients
• Proactive and responsive client communications
• Directly manage, mentor and direct the Media Supervisor, Media Planner, and Associate Media Planner roles
• Manage an interdisciplinary team by client/project that ladders back to the Strategy and Planning goals
• Work with Activation, Analytics, and Ad Ops teams to ensure highest quality thinking, measurement and reporting is executed against campaign KPIs
• Support finance in prompt and accurate execution of distributing client invoices, reconciliation of client budgets, invoices
• Participate in Professional Growth Development Initiatives (POV, white papers, committees, etc.) and sharing out expertise and knowledge to the agency
• Contribute to the Professional Growth Development of your team members
• Initiate and review reports, trends, and results, interpreting data to make proactive strategic recommendations that advance business initiatives
• Serve as a role model with a positive attitude and facilitate a healthy team environment

Academic/Educational Requirements:

Requirements:

• 5+ years of media agency experience with client service, media planning, buying and reporting roles
• Strong background in digital and traditional media
• Understanding of digital ad trafficking processes and platforms (DV360, Innovid, etc.)
• Prior exposure to the media planning process or media resources (such as DCM, Innovid, comScore, Prisma/Media Ocean, eTelmar (MRI), Media Tools, MediaOcean OX Commspoint, MOAT, IAS) a plus
• Analytical ability to distill data into actionable insights
• Ability to collaborate and communicate with clients to strengthen relationships
• Proven ability of accountability in managing multiple team members
• Must be capable of creating solutions and proactively resolving issues
• Ability to deliver on deadlines and prioritize tasks in order of importance

How You’ll Excel in Your Role:

• Polished presentation skills, as well as excellent written communication skills with the ability to convey complex strategies concisely
• Exceptional interpersonal, leadership, supervisory, and organizational skills
• Ability to work well independently as well as within a team with a positive attitude and being a team player
• Curiosity/Desire to Learn – the digital media landscape is constantly changing, challenging yourself to continue to be knowledgeable in the space (Programmatic, Augmented Reality, etc.)
• Adaptable to working with different workstyles and contributing to the core values and culture Quigley-Simpson upholds
• Prior exposure to the media planning process or media resources (such as DCM, Innovid, comScore, Prisma/Media Ocean, eTelmar (MRI), Media Tools, MediaOcean OX Commspoint, MOAT, IAS) a plus
• Have fun! Don’t be afraid to take risks – Quigley-Simpson’s goal is for you to grow in what brings you joy in your responsibilities and foster that momentum.

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