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AutoZone, Inc.

Technical SEO Manager Job at AutoZone, Inc. in Memphis

AutoZone, Inc., Memphis, TN, United States, 38111


Summary :


Responsible for advancing the companys eCommerce business and the SEO program by leading and executing strategies in the specialized areas of Technical SEO, Site Audit, and SEO Analytics and reporting. Accountable for overseeing SEO deliverables and optimizing the companys websites for Google, Bing, and other search engines through the organic search for B2C, B2B, Mexico websites, and other international sites to be added as growth indicates. Successful candidates will have demonstrated experience with Technical SEO on a large-scale B2C (preferably multi-channel retail with attribution to DIY store sales) or B2B website or agency equivalence with international exposure and coordination with third parties.


Responsibilities :


Conduct comprehensive, prioritized site audits and proactively identify on-page and technical SEO opportunities that drive organic traffic at scale


Monitor and analyze site performance using a range of SEO and site analytics tools, providing comprehensive reporting to internal stakeholders


QA of technical SEO during releases and implementations


Collaborate with the SEO team and other stakeholders to define new and refine existing SEO initiatives that will drive organic traffic, conversion, and revenue growth


Ability to represent the SEO team in technical-level discussions with internal stakeholders and developers, effectively communicating and gaining buy-in on product opportunities, needs, and expected outcomes


Take the lead on key technical SEO initiatives and projects for the organization across IT, Marketing, and Merchandising


Leverage prior and new SEO knowledge to enhance projects that drive solutions for real-world problems


Meazsure and analyze the impact of existing functionalities


Work closely with team members and website analysts to understand the impact of all SEO activities and hurdle rates for new activities


Requirements :


A substantial understanding of technical SEO factors for large eCommerce sites, such as site architecture, discoverability, canonicalization and redirects, internal linking, schema, dynamic content, and site audits


A solid mastery of interpreting and understanding code, familiarity with modern frameworks (react, stencil, etc.), and implications on SEO Experience using enterprise SEO platforms and tools


Minimum of 4 years of SEO experience in a multi-channel retail environment


Expertise with Google Search Console, Adobe Analytics, Yext, and preferably, React and Lucidworks


Ahrefs, SEMrush, and/or SimilarWeb experience


Experience working with large data sets to create insights and actions


Experience working with APIs and Web Services


Agile experience preferred


Jira experience preferred


Other Required Skills:


Effective communication, interpersonal, and collaboration skills


Bachelors degree in computer science, MIS, Computer Engineering, or closely related required.


Ability to understand and leverage technology for customer experience and sales growth


Ability to relay strategic direction, goals, and tactics to external partners


Strong planning, analytical, and problem-solving skills


Ability to use Microsoft Office, Teams, and JIRA


Self-motivated with the ability to work independently and as a team member


Execute effectively by using resources efficiently, meeting deadlines, and keeping others informed of work plans and progress toward goals


Business case analysis, planning, project management, and presentation skills


Proficiency with new tools, technology, and techniques in the SEO industry


Benefits at AutoZone


AutoZone cares about people. Thats why AutoZone offers thoughtful benefits programs designed to improve AutoZoners physical, mental and financial wellbeing. Some of these benefits include:


+ Competitive pay and time off


+ Unrivaled company culture


+ Medical, dental, vision, life, and short- and long-term disability insurance options


+ 401(k) with Company match and Stock Purchase Plan


+ Mental and physical wellbeing programs


+ Opportunities for career growth and tuition reimbursement


Eligibility and waiting period requirements may apply. Learn more about all that AutoZone has to offer on careers.autozone.com.


An ONLINE APPLICATION is REQUIRED. Click the Apply button to complete your application. For step-by-step instructions on how to apply visit careers.autozone.com