WW Global Sr. Brand Partnerships Specialist, Video Strategy and GTM Job at Amazo

Description Amazon Ads is the advertising arm of Amazon and one of our fastest growing businesses. We operate at the intersection of commerce, entertainment and advertising, offering unique advertising products (from upper-funnel video solutions like Prime Video to performant sponsored ads), enterprise ad tech (Amazon DSP, Amazon Ad Server, Amazon Marketing Cloud, Amazon Publisher Services) and a rich array of unique creative, format and measurement solutions. We offer advertisers premium brand placements on our owned and operated properties, including Prime Video, Thursday Night Football, Twitch, and FireTV as well as on third-party publishers via Amazon Publisher Services. We start with the customer and work backwards in everything we do, including in advertising. We believe that advertising, when done well, enhances the customer experience with delightful discovery for consumers and compelling performance for advertisers. The insights we deliver to advertisers and their partners enable them to build unique connection with consumers, from first discovery to loyalty in a unique and compelling way versus any other media platform at scale. We seek a seasoned Brand Partnerships specialist to join the Global Entertainment Brand Partnerships team. This new role will report directly to the Global head of Entertainment Brand Partnerships, within the broader Video Strategy & GTM team. This specialist will work in partnership with Prime Video and Amazon MGM Studios to define integration, sponsorship, and branded content opportunities across Prime Video titles, determine GTM strategies, partner with sales to develop go-to-market (GTM) strategies including pricing/packaging and execution, and ultimately ensure Amazon’s sponsorships meet the needs of our advertising customers Key job responsibilities • Contribute to the development of Prime Video’s Entertainment sponsorship offerings, alongside Sales, Product, Content, Business, Finance, and Strategy & GTM peers. • Partner to support think big ideation, integrations and custom program development, in partnership with sales teams across Amazon, delivering on the needs of our advertising customers. • Drive Entertainment Sponsorship sales efforts, including response to RFPs and custom ideation, leading client meetings and engagements; contribute to the Upfront / annual sales cycle for Amazon across all global markets. • Drive adoption of Prime Video’s sponsorships offerings, including revenue goals, product adoption, advertiser maturity advancement, renewals, etc. • Aggregate VOC (voice of advertising customers) and partner with content & product teams to drive video sponsorship solutions for customers and growth for Amazon; produce stack-ranked set of sales priorities, and influence requirements, roadmap decisions and trade-offs. • Partner to develop Entertainment Sponsorships narratives, including creative & innovative streaming solutions. • Join sales in external customer meetings to share opportunities and hear customer feedback. • Utilize industry expertise on trends, consumer behavior, and emerging media technologies to identify new opportunities & innovation for Prime Video Sponsorships. A day in the life The ideal candidate will possess a premium content advertising, revenue focused, and strategic leadership background within video and STV that enables them to drive a comprehensive strategy around how Amazon approaches video advertising sponsorships. This specialist will partner cross-functionally across leaders within Amazon Ads, Prime Video, and Amazon MGM Studios.. Basic Qualifications Bachelor's degree or equivalent Experience in strategic thinking about business, enterprise software products, and new technology platforms and architectures or equivalent Minimum of 8+ years of experience in sponsorships, brand partnerships, integrated marketing, or related roles, in the video advertising or streaming industry. A strong track record in developing, launching & executing premium video sponsorships. A self-starter with demonstrated ability to think strategically and creatively about sales, business, product, and technical challenges with the ability to build and convey compelling value propositions and work cross-organizationally to build consensus. Experience participating in Agency Upfronts, and global markets. Experience working with content creators and show-runners to develop advertising opportunities. Ability to quickly assess current high-potential opportunity and articulate a compelling vision for the existing teams to rally around and organize to deliver. Proven track record of working with advertising customers to introduce new products, develop market fit, and help the broader organization scale sales of the solution. MBA preferred. Preferred Qualifications 5+ years of managing and developing high performance teams experience MBA or advanced degree Demonstrated ability to operate autonomously while defining and delivering priorities amidst ambiguity Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $174,300/year in our lowest geographic market up to $288,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.