Community Manager Job at The Brooklyn Brothers in New York

WE'RE THE EARNED-FIRST CREATIVITY AGENCY BUILT FOR THE MODERN WORLD.

From the outset, we built an agency capable of answering the needs of future-facing clients - those who demand big brand ideas without the heavy overheads of complex structures, multiple departments or the reliance on paid media. And, we love to partner with ambitious marketers and partners, who like us, believe that in today’s opt-out culture attention can no longer be bought, it must be earned first.

We always strive to create earned-first ideas that truly matter, from brand platforms to one-off posts, the ones that will ‘Rise Above the Noise’ of culture, rise above the conventions of category and rise above the constraints of siloed, ‘traditional’ advertising. Because we believe these are the ideas that earn their place in consumers’ lives and drive the most effective business outcomes.

We combine the rigor of advertising and brand planning with the relevance of earned and the efficiency of nimble production. It’s how we create ideas that people and the media want to talk about and share. We call it earned-first, it’s advertising that’s so good, it doesn’t feel like advertising.

Overview:

We’re looking for a community manager to join our team. In this role, you’ll work in close collaboration with The Brooklyn Brothers’ strategy, and creative teams to create and nurture a flourishing social media community for a top financial services client. As community manager, you’re the closest to our growing branded audience and will act as the eyes, ears and voice of the community.

Role & Responsibilities:

• Moderating all of client’s on and off page conversations across major social media platforms with an emphasis on TikTok and Instagram
• Collaborating with the social media strategist to set and activate on always-on engagement strategies
• Understanding and implementing the brand tone of voice while confidently and swiftly replying to social media users
• Proactively seeking out new and unique opportunities for the brand to connect with fans, relevant fandoms, creators and other brands
• Identifying social trends that resonate with the brand’s community and bringing opportunities to the team
• Working with the creative team to provide community-based insights on engaging text, image and video content for social media accounts
• Acting as the voice of the community and reporting regularly on engagement findings with thoughtful insights on how to apply to future content and strategy.
• Identifying user and community-generated content that should be reposted, engaged with and/or used for surprise and delight moments
• Staying up to date with current social trends and platform updates and industry best practices
• Excellent verbal communication skills
• Excellent writing skills
• Some experience with social media management for brands
• Attention to detail and ability to multitask

Qualifications

• 1-2 years of relevant community management, social media or copywriting experience
• A digital native with a strong obsession with social media
• Familiarity with fandoms and how they flourish on social media
• An excellent communicator, both with the community and the internal team
• Proactivity and the ability to translate popular social trends and language into branded opportunities
• Adaptable and able to handle changes in tone of voice
• Experience with Sprinklr, Hootsuite or another social listening/ content publishing tools a plus

Brooklyn Brothers is proud to be an Equal Opportunity/Affirmative Action employer. Brooklyn Brothers recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or racial origin, protected veteran status, physical or mental ability, sexual orientation or gender identity, marital status or citizenship status.

Salary: $55,000-95,000

Brooklyn Brothers has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate’s skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.