Marketing Analyst Job at KellyMitchell Group in Basking Ridge

Job Summary:

Our client is seeking a Marketing Analyst to join their team! This position is located in Basking Ridge, New Jersey.

Duties:

• Support the development of a holistic cross-segment marketing view for the organization
• Determine and align the marketing priorities for investment along with KPIs
• Work with Segment Marketing teams, CMO, and VBG leadership to ensure alignment on all marketing activities
• Monitor market trends for new practices and technologies that will improve and optimize marketing performance
• Build collaboration, partnership, and support the strategic direction with Segment Marketing teams, CMO, and BU leadership
• Partner cross-functionally in VBG to help tell the marketing story
• Use customer feedback to inform marketing programs and promote client satisfaction
• Provides analysis and recommendations to the marketing and content team
• Analyze sales and marketing key performance indicators to inform marketing efforts
• Ensure marketing strategies align with overall business strategy
• Align with the segment marketing teams to identify top marketing priorities for annual planning
• Regularly review and revise plans based on performance, changing market conditions and business priorities

Desired Skills/Experience:

• Bachelors degree in Marketing or related field, or 6+ years of relevant experience
• Analytical and problem-solving skills with experience translating complex data into actionable insights
• Experience in developing data-driven marketing plans that achieve measurable results
• Team player and able to work well with large and varied teams
• Highly effective communication and presentation skills
• Strong project management skills
• Strong analytical skills
• B2B Marketing experience
• Ability to work in a fast-paced environment
• Marketing Strategy Experience
• Experience using Google suite
• Marketing Strategy Experience

Benefits:

• Medical, Dental, & Vision Insurance Plans
• 401K offered