TELYRX LLC is hiring: Paid Media Buyer in Clearwater
TELYRX LLC, Clearwater, FL, United States, 34623
Job Description
Job Title: Paid Media Buyer
Location: Remote (Hybrid opportunities available for Dallas, TX)
Salary: $60,000 - $70,000, commensurate with experience
About TelyRx:
TelyRx is a tech-enabled pharmacy revolutionizing access to prescription medications through next-day delivery, innovative technology, and seamless customer experience. We’re dedicated to breaking down barriers in healthcare to provide essential medications quickly, affordably, and reliably.
Position Overview:
We’re seeking a dynamic Paid Media Buyer to lead our digital advertising strategy across OTT (Over-the-Top) platforms, CTV (Connected TV), and earned media channels. This role will also oversee all digital paid ad accounts, ensuring data-driven decisions that maximize ROI. By incorporating the responsibilities of a Paid Search Specialist, you’ll be at the forefront of driving performance across multiple digital marketing touchpoints.
Key Responsibilities:
- Media Strategy and Management:
- Plan, execute, and optimize campaigns on OTT and CTV platforms.
- Develop innovative earned media strategies to increase brand visibility.
- Manage and oversee all digital paid ad accounts (Google Ads, Meta, YouTube, etc.).
- Search Advertising:
- Conduct keyword research, write ad copy, and implement PPC campaigns.
- Monitor campaign performance and adjust bids to achieve KPIs.
- Generate reports with actionable insights for continuous improvement.
- Data Analysis and Optimization:
- Leverage analytics tools to track, measure, and improve campaign performance.
- Collaborate with the marketing team to ensure data-driven strategies align with broader business objectives.
- Collaboration:
- Work closely with creative teams to develop compelling ad visuals and videos.
- Partner with marketing leadership to ensure consistency across all media channels.
Preferred Qualifications:
- Experience in healthcare or pharmacy-related industries.
- Hands-on experience with programmatic advertising platforms.
- Creative flair for developing compelling ad content.
What We Offer:
- Competitive salary and bonus opportunities.
- Comprehensive health, dental, and vision insurance.
- Flexible remote work environment.
- Generous PTO and paid holidays.
- 401(k) retirement plan with company match.
- Professional development and training opportunities.
- Collaborative, mission-driven team culture.
- Opportunity to make an impact in a rapidly growing healthcare tech company.
- Proven experience in paid media buying, with expertise in OTT, CTV, and digital advertising platforms.
- Strong background in paid search advertising (Google Ads, Bing Ads, etc.).
- Exceptional analytical skills with experience in tools like Google Analytics, Tableau, or similar.
- Ability to manage multiple campaigns across different platforms while meeting deadlines.
- Familiarity with performance-based marketing metrics such as ROAS, CPA, and CTR.
- Excellent communication and collaboration skills.