Marketing Content Writer Job at Augustine Institute Inc in Florissant

The Augustine Institute is looking for a Marketing Content Copywriter to further our mission of helping Catholics understand, live, and share their faith. Through skillfully crafted communications, you will play a key role in executing product and content marketing campaigns that educate and inspire our audiences. Your efforts will contribute to the growth of various initiatives, including the Amen prayer app, Formed, Word of Life, our Graduate School of Theology, on-campus events, and charitable giving. By delivering the right message at the right time in their faith journey, you will help Catholics deepen their faith as they engage with Augustine Institute products and services.

*Specific duties include, but are not limited to:

• Build a deep understanding of our users, products, and customer journeys
• Write compelling copy for all channels including SEO, web, print, email, social, and more
• Maintain Augustine Institute brand guides in collaboration with the Creative Director
• Expertly develop content making use of the Augustine Institute brand guides
• Provide editorial review of copy from other members of the marketing team and other internal stakeholders
• Approach writing projects and tasks with brand knowledge, expert level command of the Chicago and MLA manuals of style, and a keen sense of conversion optimization
• Demonstrate excellent communication in highly effective internal and cross-departmental relationships
• Use analytical insights to make content recommendations and decisions
• Provide copy and/or editorial review for physical collateral, including but not limited to postcards, letters, signage, packaging, brochures, event programs, etc…

Who you are:

• Customer obsessed: You listen to what customers are looking for, based on feedback and data, then brainstorm how to meet their needs.
• Committed to excellence: You are highly organized, and hold yourself accountable to measurable results and continuous improvement. You care about clear, succinct, and effective copy and attend carefully to details – while executing swiftly.
• Experienced marketing expert with a focus on digital channels such as web pages, emails, social media, paid search, marketing automation, and more
• Creator: You identify, develop and propose new ideas, and are ready to roll up your sleeves to bring them to life, owning projects from start to finish.
• Team-first: You put the Augustine Institute mission first, and maintain a great attitude grounded in the virtues.

Qualifications

• Bachelor’s degree in marketing, advertising, communications, or equivalent
• 2+ years of marketing experience with a focus on content writing and development
• Outstanding written and verbal communication skills, with proven success in copy, grammar, and SEO writing
• Highly organized and process-driven, with excellent task management skills

Necessary Knowledge, Skills, and Abilities

• An understanding of the Catholic Church, general knowledge of diocesan organization and operations, and deep empathy for Catholic users of Augustine Institute products and services
• Experience working with MS Office products (Word, Excel, Outlook, PowerPoint)
• Certifications with major digital platforms like Google, HubSpot, Adobe, etc…
• Strong interpersonal communication skills including strong facilitation and presentation skills
• Excellent negotiation skills
• Exceptional time management skills and ability to define and achieve outcomes that meet or exceed the organization’s goals
• Ability to consistently demonstrate the Augustine Institute’s core values including:

• Humility – We serve the Augustine Institute Mission with humility and a service mindset
• Collaboration – We work together as a united Body of Christ
• Innovation – We encourage being creative and demonstrating a clever mindset
• Excellence – We strive in everything we do to win souls for Christ

Physical Demands

While performing the duties of this job, the employee is regularly required to perform stooping, kneeling, crouching, reaching, standing, walking, lifting, typing and use of office equipment, talking, hearing, seeing, and repetitive motions.

Work Environment

While performing the duties of this job, the employee will typically work in a climate-controlled office setting.

Employee Benefits

Full-time employees receive numerous benefits including competitive compensation, medical, dental, vision, and other insurance, a generous paid time off plan and paid holiday schedule, and a 403(b)-retirement plan with company match.