Digital Media Content Specialist Job at Deck Remodelers.com in Sparta

Job Title: Content Creator & Digital Marketing Specialist
Company: Deck Remodelers.com
Location: Hybrid (Tri-State Area)

About Us

Deck Remodelers.com is the premier outdoor living design and build company specializing in luxury outdoor spaces featuring louvered roofs, gourmet kitchens, fireplaces, and entertainment areas. Renowned nationwide for our innovation and luxury, we are expanding our digital presence to showcase the breathtaking spaces we create every year.

This role is more than just content creation—it's an opportunity for the right individual to play a pivotal role in spinning off a separate social media production company. This new venture will monetize the extraordinary luxury projects we build annually, offering immense growth potential and a chance to take on a leadership role for someone with an entrepreneurial spirit.

Position Overview

We are looking for a dynamic Content Creator & Digital Marketing Specialist to elevate Deck Remodelers.com’s brand through compelling content, lead generation, and social media strategies. This hybrid role combines creative production with marketing acumen, offering opportunities to develop industry-leading content while traveling to some of the most stunning outdoor living spaces in the tri-state area.

With the ultimate goal of launching a new social media production company, this position offers a rare opportunity to shape the company’s direction, grow professionally, and lead an innovative business venture.

Key Responsibilities

• Create and manage engaging, visually stunning content across platforms including Instagram, TikTok, Facebook, and YouTube to highlight Deck Remodelers.com's luxury projects.
• Travel to project sites to capture professional-grade photos and videos of completed work and ongoing builds.
• Produce and edit captivating video content, with a focus on short-form media (Reels, TikToks) using tools like CapCut.
• Develop innovative marketing strategies targeting high-end clientele, driving both engagement and lead generation.
• Optimize all content for SEO to enhance visibility and drive website traffic.
• Monitor and analyze performance metrics to refine strategies and maximize ROI.
• Collaborate with the team to maintain a consistent, luxurious brand identity.
• Stay updated on digital trends and opportunities for content monetization.

Entrepreneurial Opportunity

This role is a stepping stone to something bigger. The ultimate vision is to spin off a dedicated social media production company that leverages the wealth of luxury content Deck Remodelers.com generates every year. For the right candidate with entrepreneurial drive, this role provides a unique opportunity to:

• Influence the launch of a new business venture focused on content monetization.
• Grow into a leadership role within the production company.
• Shape industry trends by showcasing and monetizing luxury outdoor living designs.

If you’re a self-starter who thrives on creativity and growth, this role offers a pathway to build and lead a thriving business.

Qualifications

• Proven experience in content creation, digital marketing, or social media management, ideally for luxury or high-end brands.
• Strong video editing skills (CapCut preferred) and a knack for storytelling through visual media.
• Familiarity with SEO principles and best practices for content optimization.
• Willingness to learn drone photography and integrate it into content creation.
• Entrepreneurial mindset with a drive to grow professionally and contribute to the company’s success.
• Ability to travel within the tri-state area for on-location shoots.
• Excellent organizational and communication skills.

Preferred Experience

• Background in luxury, home improvement, or outdoor living brands.
• Proficiency in analytics tools like Google Analytics or social media insights.
• Expertise in short-form video strategies for TikTok, Instagram Reels, and YouTube.

What We Offer

• Competitive salary with options for full-time or part-time work.
• Hybrid position combining remote flexibility with exciting on-location production.
• Opportunity to work with a nationally recognized, award-winning brand.
• Creative freedom and significant professional growth potential.
• A pathway to entrepreneurial leadership, including the chance to lead the newly formed production company.

To Apply

Submit your resume, a portfolio of relevant work (including video or social media content), and a cover letter detailing your experience, passion for luxury content, and entrepreneurial goals.

Join Deck Remodelers.com in redefining outdoor luxury and help build the foundation for an exciting new venture in content monetization!