Social Media and Content Specialist Job at QinetiQ US in Mc Lean

We are a world-class team of professionals who deliver next generation technology and products in robotic and autonomous platforms, ground, soldier, and maritime systems in 50+ locations world-wide. Much of our work contributes to innovative research in the fields of sensor science, signal processing, data fusion, artificial intelligence (AI), machine learning (ML), and augmented reality (AR).

QinetiQ USs dedicated experts in defense, aerospace, security, and related fields all work together to explore new ways of protecting the American Warfighter, Security Forces, and Allies. Being a part of QinetiQ US means being central to the safety and security of the world around us. Partnering with our customers, we help save lives; reduce risks to society; and maintain the global infrastructure on which we all depend.

Why Join QinetiQ US?

If you have the courage to take on a wide variety of complex challenges, then you will experience a unique working environment where innovative teams blend different perspectives, disciplines, and technologies to discover new ways of solving complex problems. In our diverse and inclusive environment, you can be authentic, feel valued, be respected, and realize your full potential. QinetiQ US will support you with workplace flexibility, a commitment to the health and well-being of you and your family and provide opportunities to work with a purpose. We are committed to supporting your success in both your professional and personal lives.

We are seeking a creative and detail-oriented Social Media and Content Specialist with 3-5 years of experience to join our dynamic marketing communications team. This role will be responsible for developing and executing engaging social media strategies, creating compelling content for various platforms and marketing materials, and supporting both external and internal communication initiatives. The ideal candidate will have a passion for digital marketing, exceptional writing skills, and the ability to craft engaging narratives across multiple channels. They will also be adept at leveraging AI tools and social media management platforms to drive our online presence and content strategy.

This is an opportunity to make an immediate impact showcasing your creativity, ideas, and expertise in social media and content creation and to collaborate with international teams, including those in the UK and Australia, expanding your global perspective.

Social Media:

• Own and manage all social media content across platforms, with a focus on LinkedIn, Instagram, and Facebook.
• Develop and execute paid and organic social media campaigns to increase brand awareness and engagement.
• Create and manage a comprehensive social media calendar.
• Utilize social media management tools like Sprinklr, Meltwater, or Sprout Social.
• Perform social media monitoring to stay aware of brand mentions and industry trends.
• Generate detailed reports and analytics on social channel performance, including key metrics such as engagement rates and follower growth.
• Conduct regular competitive analysis of social media presence and strategies.
• Collaborate with HR and Talent Acquisition on employer brand strategies and social media content.

Content:

• Create compelling content for the company website, product and services marketing materials (e.g., slick sheets, one-pagers).
• Develop engaging content for internal communications, supporting employee engagement initiatives.
• Leverage AI tools for copy and content development.
• Partner with internal and external teams on content development.
• Learn about and effectively communicate high-end technology products and business services.

Creative:

• Make minor edits to existing social media graphics using established templates and design tools.
• Collaborate with multimedia and video specialists to brainstorm and recommend content ideas for visual assets.
• Provide input on imagery, motion graphics, and video concepts to enhance social media engagement.

Additional Information:

• This position requires 2-3 days per week in our office in Tysons, VA.
• Occasional collaboration with international teams may require flexibility with working hours.

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 3-5 years of experience in social media management and content creation.
• Strong writing skills and ability to adapt tone for various platforms and audiences.
• Proficiency in social media platforms, particularly LinkedIn and Facebook.
• Experience with social media management tools (e.g., Sprinklr, Sprout Social).
• Familiarity with AI tools for content development.
• Graphic editing skills; experience with Adobe Creative Suite or Canva is necessary.
• Strong analytical skills to interpret social media metrics, create performance reports, and derive actionable insights.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Must be a self-starter and proactive in content and social media management.
• Collaborative team player with excellent interpersonal skills.
• Highly detail-oriented with a keen eye for quality and consistency.
• Creative thinker with the ability to generate innovative content ideas.
• Curious about technology and ability to learn complex technical concepts.
• Writing and creative assessment required and will be provided by us during the interview process.

• Experience in government contracting or technology industries is a plus.

Accessibility/Accommodation:

If because of a medical condition or disability you need a reasonable accommodation for any part of the employment process, please send an e-mail to staffing@us.QinetiQ.com or call (540) 658-2720 Opt. 4 and let us know the nature of your request and contact information.

QinetiQ US is an Equal Opportunity/Affirmative Action employer. All Qualified Applicants will receive equal consideration for employment without regard to race, age, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.