Agital
Paid Media Specialist
Agital, Phoenix, AZ, United States
About Agital
At Agital, we challenge the status quo and embrace innovation and agility to propel our clients' business toward measurable, impactful results. Trust is our currency, and momentum is our mantra. We invest in our people, our clients, and our partners to foster an environment primed for growth.
With decades of expertise guiding our insights-driven services, we craft revolutionary marketing strategies that seamlessly integrate tech and talent, daring to defy convention and designed for impact.
Agital is the Impact agency. We're an integrated marketing partner serving clients of all sizes and across a variety of industries with services including paid and organic search, social, and programmatic, public relations (PR), business consulting, marketing automation, website development, UX design, and more. Our team of digital marketing and holistic strategy experts are nimble, using the latest data sourced from our industry-leading proprietary software paired with decades of experience to achieve measurable growth.
About the role
We believe that great work is only possible with great people. We want to find people who believe in our mission, vision and values and feel inspired to grow while they're here.
Our People & Culture
We're working to create an inclusive culture that empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and bring more creativity and innovation to everything we do. We want Agital to be one of the most rewarding places you will ever work.
This role is hybrid with in-office days on Tuesday and Thursday each week. All candidates applying for the role must live in the Phoenix metro area.
What We Offer
A dynamic and rewarding work culture!
At Agital, we want to improve the state of our world. Each of us has a responsibility to drive equality and inclusion in our communities and workplace. We are committed to hiring and retaining a diverse workforce. We view everyone as an individual, and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique, and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the diverse clients we work with.
Benefits & Compensation
Agital offers a dynamic and rewarding work culture and benefits including-
No agencies please. Agital is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law. This job description may not be complete, and roles and responsibilities may change. We cannot offer visa support at this time.
At Agital, we challenge the status quo and embrace innovation and agility to propel our clients' business toward measurable, impactful results. Trust is our currency, and momentum is our mantra. We invest in our people, our clients, and our partners to foster an environment primed for growth.
With decades of expertise guiding our insights-driven services, we craft revolutionary marketing strategies that seamlessly integrate tech and talent, daring to defy convention and designed for impact.
Agital is the Impact agency. We're an integrated marketing partner serving clients of all sizes and across a variety of industries with services including paid and organic search, social, and programmatic, public relations (PR), business consulting, marketing automation, website development, UX design, and more. Our team of digital marketing and holistic strategy experts are nimble, using the latest data sourced from our industry-leading proprietary software paired with decades of experience to achieve measurable growth.
About the role
- Highnoon is looking for a full-time Paid Media Specialist to join our media team in Phoenix, AZ. The ideal candidate should possess 1-3 years of experience setting up campaigns according to client objectives and strategic direction, plus managing and optimizing paid media campaigns based on performance. This experience can be client-side, or agency-side.
Specific required experience should include direct platform work within Google Ads (Search, YouTube, display and remarketing) and social media platforms (Facebook, Instagram and LinkedIn).
- Perform keyword research
- Work with account teams to develop paid media strategies and build out campaigns
- Campaign setup and management for paid media channels including but not limited to, paid search, LinkedIn, Facebook, YouTube, display and retargeting
- Execute paid media optimizations bases on performance and client goals & objectives
- Understanding of keyword match types, negative keywords, bid adjustments, targeting options and other key campaign elements within Google Ads and other advertising platforms
- Manage campaign budgets
- UTM creation & implementation
- Gaining insights from advertising platforms and Google Analytics
- Track, report, and analyze performance data to extract key takeaways and ongoing opportunities for improvement
- Execute and manage several paid media accounts
- Work closely with account management team to ensure goals are met through paid media channels
- Maintain expert-level knowledge and skillsets in existing and emerging platforms and technologies
- Independently manage time and workload
- 1-3+ years of paid media experience (client-side, or agency-side)
- Strong understanding of paid media requirements and best practices
- Bachelor's degree in Marketing or a related-field
- Direct experience with Google Analytics, Google Ads, paid social and/or programmatic advertising
- Experience with Google Analytics and Google Tag Manager is a plus
- Ability to think creatively, strategically, and identify and resolve problems autonomously
- Experience with A/B and other testing modalities
- Excellent writing and grammatical skills; articulate when speaking
- Ability to analyze data and provide data or evidence-based recommendations
- Highly organized with an ability to always hit deadlines for assigned work
- Highly experienced with Microsoft office products
- A very strong work ethic and ability to deal with the frequently changing workload including varied projects and fast-paced situations associated with an advertising and marketing agency
We believe that great work is only possible with great people. We want to find people who believe in our mission, vision and values and feel inspired to grow while they're here.
Our People & Culture
We're working to create an inclusive culture that empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and bring more creativity and innovation to everything we do. We want Agital to be one of the most rewarding places you will ever work.
This role is hybrid with in-office days on Tuesday and Thursday each week. All candidates applying for the role must live in the Phoenix metro area.
What We Offer
A dynamic and rewarding work culture!
At Agital, we want to improve the state of our world. Each of us has a responsibility to drive equality and inclusion in our communities and workplace. We are committed to hiring and retaining a diverse workforce. We view everyone as an individual, and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique, and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the diverse clients we work with.
Benefits & Compensation
Agital offers a dynamic and rewarding work culture and benefits including-
- Autonomy - we hire intelligent people and give them the tools and training to succeed.
- Growth Opportunities- growing company with room to play a key role at a pivotal time of growth.
- Health insurance
- Unlimited paid-time-off plan
- 401k with company match
- Gym subsidy
- Company paid life insurance
No agencies please. Agital is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law. This job description may not be complete, and roles and responsibilities may change. We cannot offer visa support at this time.