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Juice design

Social Media Marketer

Juice design, Scottsdale, Arizona, United States, 86260


Key Responsibilities

1. *Social Media Strategy*: Develop and execute comprehensive social media strategies aligned with business objectives. 2. *Content Creation*: Plan, create and curate high-quality, engaging content (text, images, videos) for social media platforms. 3. *Platform Management*: Manage and optimize social media presence across multiple platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube). 4. *Paid Social Media Advertising*: Plan, execute and optimize paid social media advertising campaigns to drive website traffic, leads and sales. 5. *Analytics and Reporting*: Monitor and analyze social media metrics (engagement, reach, clicks, conversions) and provide data-driven insights to inform future strategies.

Skills and Qualifications

1. *Bachelor's Degree*: In Marketing, Communications or a related field. 2. *Social Media Experience*: 2+ years of experience in social media marketing or a related field. 3. *Content Creation Skills*: Proficiency in content creation, including writing, graphic design and video production. 4. *Paid Social Media Advertising*: Experience with paid social media advertising platforms, such as Facebook Ads Manager or LinkedIn Ads. 5. *Analytics Tools*: Familiarity with social media analytics tools, such as Hootsuite Insights or Sprout Social.

Career Path and Growth Opportunities

1. *Senior Social Media Marketer*: Lead social media marketing efforts, including strategy, content creation and paid advertising. 2. *Digital Marketing Specialist*: Oversee digital marketing efforts, including social media, email marketing and search engine optimization (SEO). 3. *Marketing Manager*: Lead marketing efforts, including social media, content marketing and event planning. 4. *Director of Marketing*: Oversee marketing strategy and direction, including social media, content marketing and lead generation. 5. *Chief Marketing Officer (CMO)*: Lead all marketing efforts, providing strategic guidance and leadership to the marketing team.