Content & Social Media Coordinator Job at The Best Bees Company in Roxbury

The Best Bees Company is currently looking for a Content Coordinator located in Boston, MA to join our Brand team and help further our mission of promoting pollinator health across the US!

Best Bees is a unique company with a mission and a culture to match; our team is brought together by a shared love for our planet and belief that we can help make a difference. We install, manage, and collect data from honey bee hives in urban centers across the US. This data not only fuels research into pollinator health across the US, but also helps inform and guide broader initiatives to protect and promote pollinator and environmental health. Our marketing department is vital to the expansion of our company and continued leadership in the beekeeping and biomonitoring industry.

Role Type: Full Time

IDEAL CANDIDATE:
The ideal candidate for this position is someone with a passion for written content, creative storytelling, and social media coordination. We're looking for a mission-driven individual who is highly organized, stays ahead of social media trends, and is passionate about creating engaging content that resonates with diverse audiences. This is a fantastic opportunity to implement and refine key digital marketing strategies, including SEO, content creation, email campaigns, social media engagement, and lead generation. The Content & Social Media Coordinator must be able to adapt quickly to new technologies, keep track of many tasks at once, and have strong copywriting skills. The Content & Social Media Coordinator will report directly to the Director of Brand and work collaboratively with our contracted Social Media Strategist. Ideal candidates will have entry-level experience in the industry, looking for opportunities to gain experience in marketing management.

RESPONSIBILITIES:

• Working closely with Best Bees contracted Social Media Strategist to execute posts on an ongoing basis
• Proposing and executing content ideas for the monthly social media calendar
• Project management for social media tasks and projects within the Brand roadmap
• Monitoring social media platforms and engaging with community members
• Attending events and producing live social media content.
• Maintaining a unified brand voice across different social media channels.
• Copywriting weekly & monthly newsletters for Best Bees clients, SEO targeted blog content, long-form copy for eBooks, Reports, and more
• Drafting and launching marketing emails via Mailchimp
• Drafting and launching lead nurture/drip campaigns through email automation system
• Conducting market research to support new marketing and product initiatives
• Conducting link-building efforts to support SEO goals
• Quarterly and annual reporting for the Brand department
• Other responsibilities as necessary/feasible for the advancement of the department

TECHNICAL SKILLS:
Have the ability to rapidly learn the ins and outs of our marketing software systems, including, but not limited to:

• Asana
• Monday
• Google Analytics
• WordPress
• SalesForce
• MailChimp

Have an understanding of basic digital marketing and website-building related terms and strategies like:

• Blogging
• Search engine optimization (SEO)
• Link building
• Email marketing
• Social media marketing
• Conversion rate optimization (CRO)
• Be proficient in Microsoft Office & Google Workspace
• Be familiar with WordPress CMS
  

WE ALSO LOOK FOR...

• Bachelor's Degree in Marketing, Communications or related field
• Excellent organizational skills
• People skills and positivity
• A history of advocacy for sustainability