Marketing Director Job at Stockdale Capital Partners in Thousand Oaks
Stockdale Capital Partners, Thousand Oaks, CA, United States, 91362
Job Description
JOB SUMMARY:
The Marketing Director provides complex marketing support to real estate management team of one or more properties, developing, including developing and implementing professional marketing and community relations programs to maximize the asset by increasing traffic, building sales and improving net operating income for assigned properties.
The role requires that decisions be made with understanding of strategic objectives, Company policies and procedures to achieve established results and deadlines.
ESSENTIAL FUNCTIONS:
This job description has been developed to indicate the general nature and level of work performed by employees in this job classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to the job. The list below summarizes most of the major duties and responsibilities of this role and may be modified by Management as deemed appropriate. Each employee may not be required to perform all the duties listed, and cross training with other jobs may be required.
- In consultation with the management and leasing teams, develops, and recommends marketing plans and strategies consistent with revenue and leasing goals of the property. Develops and recommends budgets for marketing initiatives.
- Researches and analyzes market position. Interprets census data, media rankings, website data, survey results and all other forms of marketing related information.
- Works with clients to develop marketing concepts and design marketing materials. Provides cost estimates for clients by researching costs and negotiating with vendors.
- Manages relationship with contracted marketing and media vendors. Conducts bidding process, negotiates prices and selects vendors for needed services.
- Serves as local office contact for advertising and promotion. Issues feature stories and by-line articles to the media.
- Identifies, coordinates, and facilitates promotional events, corporate sponsorships and other marketing efforts to aggressively build monthly traffic.
- Coordinates the development, production, and distribution of print/web collateral materials.
- Provides technical assistance to other staff members in use of marketing software applications to prepare marketing and promotional materials.
- Communicates effectively with staff, tenants, public, corporate management, and ownership. Keeps stakeholders apprised of marketing activities and results through periodic reports, financial statements, newsletters, and ongoing correspondence.
- Reviews materials to ensure compliance with company standards for use of logo, branding, and other print media requirements.
- Supports tenant retention through the development of tenant merchandizing and promotional initiatives.
- Works collaboratively with tenants and owners to resolve property issues.
- May provide formal supervision to individual employees within single functional or operational area, including recommends staff recruitment, selection, promotion, advancement, corrective action and termination. Plans and monitors appropriate staffing levels and utilization of labor, including overtime. Prepares and delivers performance appraisal for staff. Mentors and coaches team members to further develop competencies. Leads by example and models behaviors that are consistent with the company's values.
MARGINAL FUNCTIONS:
- Attend meetings and training as required.
- Complete any other duties assigned by your supervisor which are necessary for the continued operation of the company.
QUALIFICATIONS:
Education:
- Bachelor's degree (BA/BS) from four-year college or university, in related discipline, for example, business, sales/marketing, or real estate.
Training & Experience:
- 5 years related experience and/or training in any of the following highly desired: real estate sales and marketing.
- Excellent written and verbal communication skills. Ability to write reports, manuals, speeches, and articles using distinctive style. Strong organizational and analytical skills. Ability to provide efficient, timely, reliable, and courteous service to customers. Ability to make effective and persuasive presentations on general topics to clients, employees, tenants, and public groups.
- Requires advanced knowledge of financial terms and principles. Ability to calculate intermediate figures such as percentages, discounts, and commissions. Conducts advanced financial analysis. Prepares and manages project budgets.
- Ability to comprehend, analyze, and interpret complex documents. Ability to solve problems involving several options in situations. Requires advanced analytical and quantitative skills.
Technology:
- Computer literate able to prepare correspondence, access information from property management software and conduct business via e-mail and internet.
- Proficient in Microsoft Office Suite; specifically, Excel, and Word
- Experience with desktop, graphics, and presentation software and technology helpful.
Licenses, Certifications & Special Requirements:
- (none)
Performance Measures:
- Ability to meet stated objectives in an effective and timely manner
- Ability to connect with and to create positive relations with tenants, lessees, potential lessees, and senior management
Travel:
- Extremely Limited
PHYSICAL DEMANDS:
Light work Standing and walking occasionally for entire work shift. Sitting regularly for whole shift. Exerting up to 10 pounds of force occasionally, up to 20 or more pounds rarely, and/or negligible amount of force frequently or constantly to reach, lift, carry, push, pull, or otherwise move objects. Frequent use of computer keyboard (fingering) and computer mouse. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
SAFETY:
Responsible for personal safety and the safety of those who are affected by your work. This includes but is not limited to:
- Complete all required and assigned Health, Safety and Environment (HSE) training at a satisfactory level,
- Follow all activity policies and procedures, including all HSE-related requirements at all times,
- Participate in all HSE-related programs & activities as required, including incident investigations, interviews, auditing, and assessment, etc.
- Report any conditions which you feel could result in an accident or injury and / or stop work if required.
COMPETENCIES:
- Integrity
- Reliability
- Adaptability
- Engaged (assertive, takes initiative)
- Communication
- Social Skills / Emotional Intelligence
- Customer Service Orientation
- Planning & Organizing
- Systems Orientation
- Computer Literacy
- Sale/Marketing knowledge, skills & abilities