Excel Medical
Marketing Manager – Meta Advertising Specialist
Excel Medical, Charlotte, North Carolina, United States
Excel Medical is a dynamic and innovative telehealth company specializing in Hormone Replacement Therapy for men and women. We pride ourselves on our science-based protocol that delivers life-improving results to our patients. Position Overview Are you a Meta advertising pro looking for a dynamic role where you can make a real impact? We're searching for a Marketing Manager – Meta Advertising Specialist to lead our paid social campaigns, driving results and shaping our brand's success. This is your chance to collaborate with innovative teams, work with cutting-edge tools, and bring your creative strategies to life Responsibilities Own the Meta Strategy: Design and execute performance-driven advertising strategies that align with our growth goals. Campaign Leadership: Manage end-to-end campaigns, optimizing budgets, bids, and targeting for maximum ROI. Creative Collaboration: Work with our design team to craft scroll-stopping ads, using A/B testing to fine-tune performance. Data-Driven Decisions: Analyze campaign metrics (CTR, CPA, ROAS) and turn insights into actions that enhance results. Audience Expertise: Build and refine custom and lookalike audiences to engage high-value users. Stay Ahead: Leverage the latest Meta tools and trends to keep us ahead of the competition. Qualifications Education : Bachelor’s degree in Marketing, Advertising, Business, or a related field. Experience: 5 years of hands-on experience managing Meta campaigns (bonus if you’ve worked with TikTok or Google Ads). Technical Expertise: Proficient in Meta Ads Manager and skilled in campaign optimization. Analytical Mindset: Strong ability to analyze data, interpret results, and adjust strategies accordingly. Creative Vision: Knowledge of ad creative best practices and a knack for crafting engaging content. Collaborative Spirit: Excellent communication skills and a team-player attitude. Excel Medical is an equal-opportunity employer and welcomes candidates from all backgrounds to apply.