Bluewater Media

Media Buyer Job at Bluewater Media in Clearwater

Bluewater Media, Clearwater, FL, US

Content Summary: Media Buyer at Clearwater, for Bluewater Media

Job Description

About the job:

Bluewater is the expert in direct-to-consumer marketing, bringing all aspects of research, creative, production, digital commerce, and offline and online media together under one roof. Our TV Media Buying team is growing and we’re looking for an experienced DRTV media buyer to be part of our media buying team.

If you live and breathe TV Media, have a passion for using data to drive decisions, and are a master of campaign execution, this is the job for you!

This is an intermediate-level position that offers an exciting opportunity to hone your media buying expertise and apply it to multi-million-dollar Direct Response Television (DRTV) media campaigns for multiple clients.

Although our home base is in Clearwater, FL, you can work from anywhere that works for you.

Responsibilities:

Media Planning & Buying: Plan, execute, manage, and optimize all types of TV inventory: local/national, broadcast, cable, OTT, etc.
Monitor and optimize campaign performance daily
Cultivate strong relationships with the media industry and TV networks, at both junior (i.e. account executives) and senior levels.
Negotiate pricing to benefit Bluewater clients.
Seek out unique opportunities e.g. firesales, packages, etc.
Provide reports, analysis and media insight to internal teams
Work closely together with the internal account management and analytics teams.
Participate, actively engage, and be the expert voice on TV in Bluewater client meetings.

Qualifications:

2-6 years of experience with TV media-buying, experience with CoreDirect is a plus
2+ years of experience making media optimizations based on performance KPIs
Proactive: continuously seeks new opportunities
Strong and fast with numbers
Strong negotiation skills and analytical mindset
Understanding of marketing and sales funnel KPIs
Detail-oriented and organized with strong project management skills
Strong communicator, verbally and orally
Able to independently operate and prioritize within a fast-paced environment
Skilled at Excel and a generally fast learner when it comes to software
“Can do” attitude and enjoys being a team player

Company Description

Bluewater is a dynamic marketing agency specializing in data-driven media buying and advertising strategies that help our clients maximize their media investments. At Bluewater Media, you’ll be part of a forward-thinking, collaborative environment where your strategic ideas will drive our clients’ success and shape the future of our agency. As we expand and innovate, you’ll have the opportunity to make a significant impact and grow alongside an industry leader in direct-to-consumer advertising.
If you’re ready to join a team where your expertise and creativity will thrive, we want to hear from you!

Company Description

Bluewater is a dynamic marketing agency specializing in data-driven media buying and advertising strategies that help our clients maximize their media investments. At Bluewater Media, you’ll be part of a forward-thinking, collaborative environment where your strategic ideas will drive our clients’ success and shape the future of our agency. As we expand and innovate, you’ll have the opportunity to make a significant impact and grow alongside an industry leader in direct-to-consumer advertising.\r\nIf you’re ready to join a team where your expertise and creativity will thrive, we want to hear from you!