Entry Level Marketing Consultant Job at Sinclair Broadcast Group in Portland
Sinclair Broadcast Group, Portland, Maine, United States, 04101
WGME/WPFO has an excellent opportunity for an Entry-Level Marketing Consultant who can connect with clients and help them achieve their business objectives through effective TV and digital advertising. The ideal candidate will possess excellent communication skills, an enthusiastic and passionate personality, have a tenacious yet empathetic attitude, and a drive to succeed! We are currently looking for entry-level candidates interested in a career in media sales. Responsibilities will include, but are not limited to:
Advertising
Create advertising strategies incorporating TV, mobile, online and digital billboard mediums
Create short and long-term client campaign plans
Develop advertising concepts and ideas
Prepare, negotiate and implement client media buys
Keep current on all of the company’s digital advertising products
Understand demographic data as it relates to media buys
General administrative tasks as needed
Client Relations
Responsible for generating revenue for the station and meeting monthly goals through effective solicitations, promotions and services including telephone, in-person and email communication
Develop new business through selling commercial advertising time and other station products by contacting advertising agencies and local advertisers
Professionally formatted and written documents, including emails, are a must
Contribute to client proposals and other client documentation
Maintain and build positive customer relationships
Document all client contact and file all advertisement documentation
Handle confidential information with discretion
Initiate, follow-up and conclude assignments accurately and independently
Assist in the collection of past due accounts
Qualifications
Strong desire to be in outside sales
Strong organizational, written and presentation skills
Proficient in MS Word, Excel and PowerPoint
Self-motivated
Ability to overcome objections and retain a positive attitude
Working knowledge of new media, digital initiatives and social media required
Enjoys a fast paced environment with a desire to win
Professional appearance is a must
Must have a valid driver’s license, good driving record and your own vehicle
EEO AND INCLUSIVITY:
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.