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Sinclair Broadcast Group

Entry Level Marketing Consultant Job at Sinclair Broadcast Group in Portland

Sinclair Broadcast Group, Portland, Maine, United States, 04101


WGME/WPFO has an excellent opportunity for an Entry-Level Marketing Consultant who can connect with clients and help them achieve their business objectives through effective TV and digital advertising. The ideal candidate will possess excellent communication skills, an enthusiastic and passionate personality, have a tenacious yet empathetic attitude, and a drive to succeed! We are currently looking for entry-level candidates interested in a career in media sales. Responsibilities will include, but are not limited to:

Advertising

Create advertising strategies incorporating TV, mobile, online and digital billboard mediums

Create short and long-term client campaign plans

Develop advertising concepts and ideas

Prepare, negotiate and implement client media buys

Keep current on all of the company’s digital advertising products

Understand demographic data as it relates to media buys

General administrative tasks as needed

Client Relations

Responsible for generating revenue for the station and meeting monthly goals through effective solicitations, promotions and services including telephone, in-person and email communication

Develop new business through selling commercial advertising time and other station products by contacting advertising agencies and local advertisers

Professionally formatted and written documents, including emails, are a must

Contribute to client proposals and other client documentation

Maintain and build positive customer relationships

Document all client contact and file all advertisement documentation

Handle confidential information with discretion

Initiate, follow-up and conclude assignments accurately and independently

Assist in the collection of past due accounts

Qualifications

Strong desire to be in outside sales

Strong organizational, written and presentation skills

Proficient in MS Word, Excel and PowerPoint

Self-motivated

Ability to overcome objections and retain a positive attitude

Working knowledge of new media, digital initiatives and social media required

Enjoys a fast paced environment with a desire to win

Professional appearance is a must

Must have a valid driver’s license, good driving record and your own vehicle

EEO AND INCLUSIVITY:

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.