Avidity Biosciences
Associate Director, DMD Marketing
Avidity Biosciences, San Diego, California, United States, 92154
Job Title:
Associate Director, DMD Marketing
Apply (by clicking the relevant button) after checking through all the related job information below. Location:
San Diego, CA / Hybrid / Remote
Position type:
Full time
FLSA:
Exempt
Department:
Commercial
Strive to Bring a Profound Difference to our Patients
At Avidity Biosciences, we are passionate about the impact of every employee in realizing our vision of improving people’s lives by delivering a new class of RNA therapeutics. Avidity is revolutionizing the field of RNA with its proprietary AOCs, which are designed to combine the specificity of monoclonal antibodies with the precision of oligonucleotide therapies to address targets and diseases previously unreachable with existing RNA therapies.
The Opportunity
The Associate Director of DMD (Duchenne Muscular Dystrophy) Marketing will be a critical member of the brand team responsible for executing marketing strategies to support the commercial success of our DMD product portfolio. This role involves collaborating with cross-functional teams to help drive product launches, market penetration, and brand awareness. The ideal candidate will possess deep knowledge of biotechnology and rare disease markets, with a proven track record of driving successful marketing programs that meet customer needs.
What You Will Contribute
Lead the implementation of the DMD brand strategy through effective execution of branded and unbranded tactics across key marketing channels. Ensure all efforts meet or surpass brand objectives.
Partner effectively with clinical, regulatory, medical affairs, and sales teams to ensure alignment of marketing strategies with overall business objectives and ensure consistency of brand messaging across all channels.
Build and maintain strong relationships with external stakeholders, including patient advocacy groups, healthcare professionals, and key opinion leaders to enhance brand recognition, credibility and loyalty within the DMD community.
Oversee the development and execution of marketing specific activities related to medical conventions, exhibits and trade shows.
Partner with market research, medical and sales teams to ensure customer insights and emerging trends in the marketplace inform marketing strategies and tactics.
Collaborate with the digital marketing team to ensure strategic alignment across all marketing plans and initiatives. Leverage digital tools and analytics to optimize marketing efforts and enhance customer engagement.
Effectively manage agency partners to ensure strong alignment with marketing strategy, business processes and project plans.
Manage budget for key marketing tactics, ensuring efficient allocation of resources to maximize ROI. Monitor and report on the effectiveness of marketing activities.
Ensure all marketing activities comply with regulatory and legal requirements, including promotional review processes, advertising standards, and industry guidelines.
What We Seek
Bachelor’s degree in Marketing, Business, Life Sciences, or a related field. An advanced degree (MBA, MS) is a plus.
7+ years of experience in marketing within the biotechnology or pharmaceutical industry, with a focus on rare diseases or specialty markets.
Experience with successful product launches and brand management in a highly regulated environment.
Previous experience with DMD or neuromuscular disorders is a plus.
Strong strategic thinking, analytical, and problem-solving skills.
Strong communication and presentation skills, with the ability to engage and influence internal and external stakeholders.
Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
Ability to work effectively in a strongly collaborative and matrixed environment.
Knowledge of regulatory and compliance requirements in pharmaceutical marketing.
Requires approximately 25% travel.
What We Will Provide To You
The base salary range for this role is $180,200 - $199,200. The final compensation will be commensurate with such factors as relevant experience, skillset, internal equity and market factors.
Avidity offers competitive compensation and benefits which includes the opportunity for annual and spot bonuses, stock options and RSUs, as well as a 401(k) with an employer match. In addition, the comprehensive wellness program includes coverage for medical, dental, vision, and LTD, and four weeks of time off.
A commitment to learning and development which includes a variety of programming internally developed by and for Avidity employees, opportunities for job-specific training offered by industry, and an education reimbursement program.
#J-18808-Ljbffr
Associate Director, DMD Marketing
Apply (by clicking the relevant button) after checking through all the related job information below. Location:
San Diego, CA / Hybrid / Remote
Position type:
Full time
FLSA:
Exempt
Department:
Commercial
Strive to Bring a Profound Difference to our Patients
At Avidity Biosciences, we are passionate about the impact of every employee in realizing our vision of improving people’s lives by delivering a new class of RNA therapeutics. Avidity is revolutionizing the field of RNA with its proprietary AOCs, which are designed to combine the specificity of monoclonal antibodies with the precision of oligonucleotide therapies to address targets and diseases previously unreachable with existing RNA therapies.
The Opportunity
The Associate Director of DMD (Duchenne Muscular Dystrophy) Marketing will be a critical member of the brand team responsible for executing marketing strategies to support the commercial success of our DMD product portfolio. This role involves collaborating with cross-functional teams to help drive product launches, market penetration, and brand awareness. The ideal candidate will possess deep knowledge of biotechnology and rare disease markets, with a proven track record of driving successful marketing programs that meet customer needs.
What You Will Contribute
Lead the implementation of the DMD brand strategy through effective execution of branded and unbranded tactics across key marketing channels. Ensure all efforts meet or surpass brand objectives.
Partner effectively with clinical, regulatory, medical affairs, and sales teams to ensure alignment of marketing strategies with overall business objectives and ensure consistency of brand messaging across all channels.
Build and maintain strong relationships with external stakeholders, including patient advocacy groups, healthcare professionals, and key opinion leaders to enhance brand recognition, credibility and loyalty within the DMD community.
Oversee the development and execution of marketing specific activities related to medical conventions, exhibits and trade shows.
Partner with market research, medical and sales teams to ensure customer insights and emerging trends in the marketplace inform marketing strategies and tactics.
Collaborate with the digital marketing team to ensure strategic alignment across all marketing plans and initiatives. Leverage digital tools and analytics to optimize marketing efforts and enhance customer engagement.
Effectively manage agency partners to ensure strong alignment with marketing strategy, business processes and project plans.
Manage budget for key marketing tactics, ensuring efficient allocation of resources to maximize ROI. Monitor and report on the effectiveness of marketing activities.
Ensure all marketing activities comply with regulatory and legal requirements, including promotional review processes, advertising standards, and industry guidelines.
What We Seek
Bachelor’s degree in Marketing, Business, Life Sciences, or a related field. An advanced degree (MBA, MS) is a plus.
7+ years of experience in marketing within the biotechnology or pharmaceutical industry, with a focus on rare diseases or specialty markets.
Experience with successful product launches and brand management in a highly regulated environment.
Previous experience with DMD or neuromuscular disorders is a plus.
Strong strategic thinking, analytical, and problem-solving skills.
Strong communication and presentation skills, with the ability to engage and influence internal and external stakeholders.
Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
Ability to work effectively in a strongly collaborative and matrixed environment.
Knowledge of regulatory and compliance requirements in pharmaceutical marketing.
Requires approximately 25% travel.
What We Will Provide To You
The base salary range for this role is $180,200 - $199,200. The final compensation will be commensurate with such factors as relevant experience, skillset, internal equity and market factors.
Avidity offers competitive compensation and benefits which includes the opportunity for annual and spot bonuses, stock options and RSUs, as well as a 401(k) with an employer match. In addition, the comprehensive wellness program includes coverage for medical, dental, vision, and LTD, and four weeks of time off.
A commitment to learning and development which includes a variety of programming internally developed by and for Avidity employees, opportunities for job-specific training offered by industry, and an education reimbursement program.
#J-18808-Ljbffr