Community Marketing Director
Mqshealth, Needham Heights, MA, United States
Join our team at Briarwood Rehabilitation and Healthcare Center as a Community Marketing Director! Same Day Pay! Responsibilities for Community Marketing Director: Cultivates relationships with community organizations that yield referrals and admissions. Represents the center in the community at targeted events. Facilitates and holds a minimum of two monthly targeted community events. Analyzes referral and admission trends to determine weekly outreach and monthly sales planning goals. Leads and coordinates monthly support groups that align with center specialty focuses. Drafts and executes a Community monthly business plan. Identifies and coordinates advertising opportunities for the community. Leads the team in identifying opportunities to showcase center services, community engagement, testimonials, and consumer satisfaction on social media channels. Maintains an active LinkedIn presence in representation of center services and community engagement. Meets and exceeds budgeted census expectations from Community Contacts i.e. Assisted Living, Home Care, Geriatric Care Managers, etc. Maintains a networking base in the community through health fairs, job fairs, trade shows, business organizations, and local association meetings as requested. Works in tandem with the Admissions Director in the development of the community marketing plan. Acts as a liaison with Agencies on Aging and Care Managers, i.e. community-based Senior assistance programs. Follows up and communicates with potential clients/applicants on a regular basis until they have converted. Participates in evening and weekend events as needed. Always maintains confidentiality of all applicants/employees/clients/residents. Responsible for social media updates, pictures, promoting events, and obtaining reviews. Other duties as assigned. Qualifications for Community Marketing Director: Minimum 2+ years in a related Admissions or Business Development position within long-term care or related healthcare setting. College Degree preferred. Sales experience, particularly in healthcare services, products, or pharmaceuticals is desirable. Familiarity with long-term care and/or healthcare services is useful. Previous healthcare community relations experience. Must have a strong sense of urgency, self-motivation, and goal orientation. Ability to work flexible hours, as admission/marketing responsibilities may dictate. Benefits for Community Marketing Director: Tuition reimbursement. Employee referral bonus. Health, vision, and dental benefits. 401(k) with match. Employee engagement and culture committee. Company-sponsored life insurance. Employee assistance program (EAP) resources. Join our team at Briarwood Rehabilitation and Healthcare Center, and come see why we stand out from the rest. Briarwood is a beautiful and updated skilled nursing facility with warm and friendly staff. Join a company that admires, cares, appreciates, and values their employees! Here, you'll be part of a collaborative and dedicated team that prioritizes professional growth, work-life balance, and a culture of appreciation. If you're passionate about providing exceptional care in a warm, inclusive setting, we would love for you to grow your career with us. Proudly supported by Marquis Health Consulting Services INDMAR #LI-AB1 #J-18808-Ljbffr