Wings Etc Inc is hiring: Graphic Design & Marketing Coordinator in Fort Wayne
Wings Etc Inc, Fort Wayne, IN, US, 46804
Job Description
Wings Etc., Inc. Job Description
Graphic Design & Marketing Coordinator
Full-Time Graphic Design & Marketing Coordinator
Overview:
This position requires producing a variety of marketing materials—from digital and print ads, flyers, menus, billboards, mailers and promotional posters to signage, social media content, and videos—and overseeing end-to-end social media planning, execution.
Responsibilities:
Graphic Design & Content Creation
• Create and deploy assets for system-wide, Co-Op, and local store marketing needs.
• Use Adobe InDesign, Photoshop, and Illustrator to produce layouts and graphics for both digital and print media, maintaining accurate versions for dates, markets, and pricing.
• Edit video content using Adobe Premiere Pro for organic and paid media.
• Work autonomously to develop compelling visuals and copy with minimal instruction, ensuring consistency with brand standards.
• Oversee digital/print creation and file management—reviewing project lists, clarifying details, developing brand-relevant creative solutions, presenting proofs, finalizing artwork, and distributing files.
Marketing & Social Media Coordination
• Develop and implement social media strategies and campaigns in alignment with broader marketing
objectives, focusing on brand growth, engagement, and consistency.
• Create, schedule, and publish engaging social media content across multiple platforms (Facebook, Instagram, etc.), using social media and reputation management software.
• Coordinate with internal teams (e.g., operations, franchise support) and external partners (e.g., freelancers, media planners) to ensure cohesive campaigns and messaging across all touchpoints.
• Deliver creative assets to advertising agency partner on schedule, ensuring franchisee approval is obtained beforehand to maintain alignment and efficiency.
• Collaborate on email marketing initiatives, including automation workflows and campaign deployment (using platforms like SendGrid, Punchh, etc.), contributing to overall marketing efforts.
Required Qualifications:
• Associate or bachelor’s degree in graphic design, marketing, advertising, or a related field from an accredited college or university.
• Minimum 5 years of professional graphic design and/or marketing & social coordination experience.
• Demonstrated experience creating Meta (Facebook, Instagram) ads and posts, familiarity with current best practices.
• General understanding of marketing automation/email platforms (e.g., SendGrid, Punchh) and basic web technology.
• Proficiency with Adobe InDesign (70% of work), Photoshop (15%), Premiere Pro (15%), and occasional Illustrator work.
• Experience with social media-facing photography and videography is a plus.
Additional Requirements:
• Candidate must provide detailed examples of self-created work for clients/advertisers: graphic design, digital design, and video production that has been used in retail space, social media, digital media, and web content
• Work Monday-Friday from Wings Etc. corporate office in Fort Wayne, Indiana, during regular business hours with occasional travel to restaurant locations or conferences
Benefits:
• Quarterly bonus potential
• Paid holidays
• Paid time off
• Health, Vision, Dental and Life Insurance
• 401(k) with company match
• Company-provided phone
• Mileage reimbursement for company travel
• Flexible work environment