Sentry
Product Marketing Manager, Solutions
Sentry, San Francisco, California, United States, 94199
About the role
As Sentry's Product Marketing Manager for Solutions, you’ll drive the strategy and execution to grow adoption in high-priority verticals like gaming, mobile, and e-commerce. This isn’t about just pitching product features—it’s about deeply understanding the user and market, influencing product development and shaping our go-to-market strategy.
Increase your chances of an interview by reading the following overview of this role before making an application. You’ll work cross-functionally with product, sales, and marketing to shape messaging, create content, build integrated campaigns, and enable teams with solutions that help developers understand how Sentry fits into their workflows. In this role you will
Build and execute go-to-market plans that showcase Sentry’s value for gaming, mobile, and e-commerce. Drive revenue by understanding why. As the owner of each key vertical's success, you’re able to influence product strategy with market insights to drive the business forward. Be the voice of the customer. Understand the needs, pains, and dreams of new developers signing up for Sentry. And drive home how we differentiate from the competition to ensure their success with Sentry from sign up to sending their first event. Get the word out. Plan and coordinate industry-specific campaigns across multiple channels with the primary goal of growing awareness and engagement. Craft concise, benefits-driven messaging. Develop elegant value propositions for both developers and self-serve customers that don’t sound like everyone else. Being technically accurate, thinking through your audiences, being consistent, and validating through experimentation are key. Creatively drive the funnel. Thoughtfully identify gaps in content and ways to keep demand metrics growing -- from awareness to expansion. Write the rest of the story. Consider a launch Chapter 1. Continue the narrative and create new interest in Sentry by building and executing on value-based campaigns. You’ll love this job if you
Possess a pinch of snark, sass, and humor, two cups of flexibility, and a heaping serving of ambition wrapped in fondant of humility. Enjoy thinking big picture and then diving into the details to get things done, adapting plans as needed in a fast-paced environment. Have a deep curiosity and forward-thinking approach—grounded in data and guided by intuition honed from experience. Qualifications
8+ years of experience in product marketing, preferably in a developer-focused or technical product environment. Strong understanding of software development processes and developer tools. Excellent written and verbal communication skills, with the ability to translate complex technical concepts into clear and compelling messaging. Proven track record of successful product launches and driving product adoption. Ability to work collaboratively across teams and manage multiple projects simultaneously. Experience with data analysis and using insights to inform marketing strategies. The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is $155,000 to $185,000. A successful candidate’s actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidate’s work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentry’s employee benefit plans/programs applicable to the candidate’s position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Company’s benefit plans/programs.
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As Sentry's Product Marketing Manager for Solutions, you’ll drive the strategy and execution to grow adoption in high-priority verticals like gaming, mobile, and e-commerce. This isn’t about just pitching product features—it’s about deeply understanding the user and market, influencing product development and shaping our go-to-market strategy.
Increase your chances of an interview by reading the following overview of this role before making an application. You’ll work cross-functionally with product, sales, and marketing to shape messaging, create content, build integrated campaigns, and enable teams with solutions that help developers understand how Sentry fits into their workflows. In this role you will
Build and execute go-to-market plans that showcase Sentry’s value for gaming, mobile, and e-commerce. Drive revenue by understanding why. As the owner of each key vertical's success, you’re able to influence product strategy with market insights to drive the business forward. Be the voice of the customer. Understand the needs, pains, and dreams of new developers signing up for Sentry. And drive home how we differentiate from the competition to ensure their success with Sentry from sign up to sending their first event. Get the word out. Plan and coordinate industry-specific campaigns across multiple channels with the primary goal of growing awareness and engagement. Craft concise, benefits-driven messaging. Develop elegant value propositions for both developers and self-serve customers that don’t sound like everyone else. Being technically accurate, thinking through your audiences, being consistent, and validating through experimentation are key. Creatively drive the funnel. Thoughtfully identify gaps in content and ways to keep demand metrics growing -- from awareness to expansion. Write the rest of the story. Consider a launch Chapter 1. Continue the narrative and create new interest in Sentry by building and executing on value-based campaigns. You’ll love this job if you
Possess a pinch of snark, sass, and humor, two cups of flexibility, and a heaping serving of ambition wrapped in fondant of humility. Enjoy thinking big picture and then diving into the details to get things done, adapting plans as needed in a fast-paced environment. Have a deep curiosity and forward-thinking approach—grounded in data and guided by intuition honed from experience. Qualifications
8+ years of experience in product marketing, preferably in a developer-focused or technical product environment. Strong understanding of software development processes and developer tools. Excellent written and verbal communication skills, with the ability to translate complex technical concepts into clear and compelling messaging. Proven track record of successful product launches and driving product adoption. Ability to work collaboratively across teams and manage multiple projects simultaneously. Experience with data analysis and using insights to inform marketing strategies. The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is $155,000 to $185,000. A successful candidate’s actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidate’s work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentry’s employee benefit plans/programs applicable to the candidate’s position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Company’s benefit plans/programs.
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