Product Marketing Lead, Small Business Advertising Job at Meta in Santa Fe

Meta Product Marketing Lead, Small Business Advertising

Location: Santa Fe, New Mexico

Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. Apps and services like Messenger, Instagram, and WhatsApp empower billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

Responsibilities:

1. Manage a portfolio of products that help the smallest businesses on our platform reach new and existing customers through better tools, surfaces, and advertiser experiences.
2. Leverage expertise partnering with product and sales leaders to oversee the development of portfolio-level product strategies.
3. Drive multi-year product strategies at the portfolio-level and shepherd product development across ideation, alpha, beta, and launch.
4. Partner with cross-functional team leaders to develop go-to-market plans globally and quarterback launches to drive adoption of our advertising solutions.

Minimum Qualifications:

Requires a Bachelor's degree (or foreign equivalent) in Business Administration, Marketing, Analytics, Foreign Policy, International Politics, Economics, Communications, or a related field and five years of progressive, post-baccalaureate work experience in job offered or analytics-related occupation. Requires five years of experience in the following:

• Developing marketing solutions for applications or software at company-level scale.
• Understanding product goals, identifying opportunities, and making decisions based on the impact to internal and external users.
• Creating reports to articulate marketing objectives.
• Gathering product specifications data, user experience data, and market research to develop tailored marketing strategies.
• Understanding and interpreting market research.
• Leading end-to-end marketing processes across multiple projects.
• Developing marketing goals, identifying opportunities in a global market, and making strategic marketing decisions.
• Partnering with cross-functional team leaders to drive marketing strategies with a consumer-centric approach.

Public Compensation:

$217,980/year to $257,180/year + bonus + equity + benefits

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

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