Content Specialist Job at Lockton Companies in Denver

Denver, Colorado, United States of America

At Lockton

We’re passionate about helping our people achieve their ultimate potential. Our people are curious, action-oriented and always striving to make ourselves and those around us better. We’re active listeners working to ensure understanding and problem solvers developing innovative solutions. If you can see yourself delivering excellent service to clients, giving back to our communities and being a part of our caring culture, you belong here.

Business unit

West Series

Salary: $68,000-$89,000

Schedule

Full-time

Job type

Standard

Workplace

Hybrid

Your Responsibilities

The role of the Content Specialist is to bridge the gap between our account teams and creative teams to help curate and expedite the flow of content for marketing collateral for core verticals, practice areas, and prospect presentations.

Key Responsibilities

1. Content Development, Strategy & Copywriting
   Develop engaging and persuasive copy for various industry verticals, practice areas, and marketing channels that embody Lockton’s brand voice and tell a consistent and cohesive story.
   Collaborate with stakeholders to produce innovative content for go-to-market materials, including but not limited to white papers, online experiences, newsletters, and prospecting materials.
   Evaluate and refine existing content ensuring it matches Lockton’s subject matter expertise and brand story. Optimize written content for clarity, engagement, and alignment with intended audiences.
   Contribute to the development of content strategies that drive brand engagement and support marketing objectives.
2. Prospect & Sales Support
   Curate, create, and organize content for prospect presentations, alongside Client Advocates, Producers, and Creative Teams to deliver high-quality proposals, finalist presentations, and supplemental prospect materials.
3. Research Specialist
   Conduct market research to gather data on industry trends, competitors, and audience insights. Use research findings to inform content strategy and creative decisions.
4. Copy Editing & Quality Control
   Review and edit all written materials for grammar, style, consistency, and tone. Ensure content aligns with the brand voice and maintains a high standard of quality.
   Perform meticulous quality checks and copy editing on prospect presentations and other critical communications to ensure accuracy, consistency, and professionalism.
   Incorporate feedback from internal and external stakeholders to continually improve content quality and effectiveness.

Qualifications

Minimum Qualifications
● Bachelor's degree in Marketing, Communications, Journalism, or a related field
● 3-5 years of experience in content creation, copywriting, product marketing, or a similar role
● Proven experience in conducting research and using data to inform content
● Exceptional writing, editing, and proofreading skills
● Ability to manage multiple projects and meet deadlines in a fast-paced environment
● Strong attention to detail and commitment to maintaining high editorial standards

Preferred Skills
● Experience in B2B marketing and/or sales support.
● Proficiency with presentation, marketing, and project management software (e.g., PowerPoint, Adobe InCopy, Adobe Workfront)
● Knowledge of UX writing and user-centered design principles.

Equal Opportunity Statement

Lockton Companies is proud to provide everyone an equal opportunity to grow and advance. We are committed to an inclusive culture and environment where our people, clients and communities are treated with respect and dignity.

About Lockton

Lockton is the largest privately held independent insurance brokerage in the world. Since 1966, our independence has allowed us to serve our clients, take care of our people and give back to our communities.

How We Will Support You

At Lockton, we empower you to be true to yourself in all that you do. Your success is our success, and we provide opportunities to help you grow and create a rewarding career path, however you envision it.