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Rock Central LLC

Senior Content Designer

Rock Central LLC, MI, United States


As a Senior Content Designer, you’ll lead with creativity and insight, crafting compelling content that enhances the homeownership journey. Your role goes beyond creation; you’ll mentor budding designers, influence product vision, and shape style guides that standardize content across our digital platforms. Armed with a content-first strategy, you’ll translate complex business needs into intuitive design solutions, present innovative ideas to stakeholders using persuasive storytelling, lead impactful content initiatives, and continuously refine our messaging. Inspire, guide, and transform our client experience as we work together to Help Everyone Home.

About the Role

  • Write and edit well-informed product content that drives user experience and search engine optimization
  • Participate in all stages of the design process, using content-first design strategies and tactics
  • Work independently on multiple, concurrent projects and provide mentorship to less experienced content designers
  • Work with a delivery team to translate business requirements into design solutions
  • Influence product vision with creative solutions that further the product roadmap, tie back to business strategies, and solve both client and business needs
  • Create style guides and message hierarchies that drive content creation across the client experience
  • Present new solutions and recommendations to design partners and stakeholders, using persuasion and effective storytelling to influence product vision and design decisions
  • Analyze and test content to identify areas for improvement
  • Audit existing content to identify gaps
  • Lead content team-driven projects that promote democratization, standardization and content reuse
  • Offer meaningful writing feedback to other content and product designers

About You

Minimum Qualifications:

  • Has at least 4 years of relevant experience
  • Demonstrates strong UX writing skills
  • Applies generative AI effectively and appropriately to support workflow
  • Knows how to effectively guide users through a digital experience with relevant content
  • Writes clearly, concisely, and on brand
  • Delivers impactful presentations and knows how to use storytelling to persuade
  • Demonstrates advanced ability to measure and explain content value
  • Leads projects and mentors junior content/design team members
  • Demonstrates advanced ability to recommend and conduct content research and testing

Preferred Qualifications:

  • Understands SEO best practices for creating content and writing metadata
  • Has experience in the mortgage and/or financial services industry
  • Demonstrates ability to create compelling content strategy deliverables

What You’ll Get

Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We’ve got your back. Check out our full list of Benefits and Perks.

About Us

Rocket Mortgage was founded in 1985. Today, we’re a Detroit-based, publicly traded company with a mission to Help Everyone Home. At Rocket Mortgage, we believe that home is more than the house you live in. Our wide variety of home loan options, tools and resources empower our clients to achieve their homeownership dreams. We’re known as experts in the mortgage industry, but we’re also innovators – we strive to create the best experiences for our clients from beginning to end. And we’re not your typical employer. We’re insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals.

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