Principal Associate, ACD Copywriter- Brand Creative Job at Capital One in Chicag
Capital One, Chicago, IL, United States, 60290
West Creek 6 (12076), United States of America, Richmond, Virginia
Principal Associate, ACD Copywriter - Brand Creative
Capital One Brand Creative is looking for an experienced Associate Creative Director Copywriter to bring our brand to life across different audiences, products, channels and types of communication - with a focus on premium and luxury products.
Yep, we're a Fortune 100 finance company-credit cards, banking products & services, and best-in-class technology-but we don't write like one. Copy is intentionally simple and transparent so people feel at ease on their financial journey.
WHAT YOU'LL DO
Write. No surprise there, right?
From print to digital channels, you'll craft messaging for current customers, those we've just met, and ones we want to bring on board; Everything from writing headlines to translating legalese into user-friendly language.
Brainstorm big concepts one day and tackle detail-oriented projects the next.
Collaborate with marketing strategists and internal business clients to positively influence marketing strategy and the customer experience.
Demonstrate expert knowledge of advertising and marketing trends and translate business needs into compelling and innovative creative executions.
Collaborate with a lot of smart people:
Work with your team-art directors, creative directors, brand and marketing strategists.
Work with your partners-internal marketing and line-of-business. As an ACD you can help influence strategy as well as you can craft the perfect headline.
Work within white space - proactively seek out relationships that help uncover new opportunities and overcome challenges.
Create marketing that cuts through the noise:
Shape strategy and use it to inform your creative decisions.
Understand the importance of integrated thinking across channels, products and audiences, while staying true to the brand.
Learn from consumer insights and let them influence your work.
Be willing to push the process and mindsets of others to create great customer experiences and strengthen our brand.
Get stuff done. On time. Every time:
Manage multiple deadlines on numerous projects happening at the same time.
Deliver error-free work, using best practices with keen attention to detail.
Listen to, evaluate and incorporate feedback accordingly.
Determine when to use existing solutions or start from scratch, so you can invest your time where it matters.
Understand the goals of a project and craft strategic, creative solutions to meet that need.
Present your work and sell in your vision internally and across Sr. leaders in a way that is compelling and builds partner trust.
WHO YOU ARE
You want to be an EVIDENCE-BASED MARKETER.
Your curiosity is endless. There's always something else to learn.
You're flexible and not afraid of change-in fact, you welcome the challenge.
You share your point of view but seek out what might be missing and listen.
You have big ideas and know the best ones are driven by proof, persistence and patience.
You're a storyteller. You simplify the complex and compel your audience to act.
You know how to enjoy yourself. While fun isn't mandatory, it certainly seems to follow you.
You care-about the work, your team and the customers you serve.
Basic Qualifications
Bachelor's degree or military experience.
At least 3 years of professional copywriting or creative writing experience.
Preferred Qualifications
Has created a portfolio of creative work.
Experience in one or more of the following marketing areas: Brand, Digital, Experiential, or Direct Response.
General knowledge of Figma, Adobe Suite, and Google Suite.
Experience in the financial services industry.
Experience writing copy for premium or luxury brands.