A24 Films is hiring: Assistant Manager, Influencer Relations @ Half Magic Beauty

Assistant Manager, Influencer Relations @ Half Magic Beauty

ASSISTANT MANAGER, INFLUENCER RELATIONS AT HALF MAGIC BEAUTY

The Company

Rules Beauty Inc. is the company behind the groundbreaking, new makeup brand, HALF MAGIC-- created by Donni Davy (Emmy-winning head makeup artist on the hit TV show Euphoria), A24, and the creators of Euphoria.

Our mission is to bring self-discovery, creativity, and playfulness to the world via makeup. Whether you want an eye-catching blast of color or a subtle pop of glitter, HALF MAGIC lets you wear your heart on your face and embody every version of you. Our products are for anyone who is ready to bring a little magic into their lives – from makeup pros to newbies.

The Role

Half Magic Beauty is looking for an Assistant Manager, Influencer Relations who will be responsible for building a comprehensive influencer marketing strategy spanning gifting, paid content, as well as an affiliate/ambassador program. This role will report directly to the VP Marketing but will also work very closely with our founder, Donni Davy and the company leadership GM.

Key Responsibilities

• Campaign management:
  • Manage evergreen and launch-specific influencer campaigns from start to finish including theme, gifting and paid one-to-one influencer partnerships across Instagram, TikTok, YouTube, and other emerging platforms.
• Influencer management:
  • Drive development of brand and launch-specific gifting strategies under supervision from Marketing leadership.
  • Develop, manage and track influencer list.
  • Identify new influencers (all levels) for gifting and paid partnerships.
  • Oversee daily send-outs to influencers, brand partners, makeup artists, celebrities.
  • Build authentic, professional relationships with influencers (across beauty and entertainment) and their teams.
• Eventing:
  • Lead the eventing strategy including the number, theme, timing, and invite list for events and brand trips.
  • Manage all deadlines to ensure events are on time and within budget.
  • Collect post mortem analysis to review pros and cons of execution.
  • Work with eventing agencies and staff events as needed.
• Affiliate Program:
  • Collaborate with senior leadership to develop affiliate marketing network and build revenue-driving influencer partnerships.
  • Track and analyze ROI.

Experience & Qualifications

• Must be located in Los Angeles.
• 2-3 years of Social Media Marketing and Influencer experience in beauty preferred.
• Proficient in relevant social channels including Instagram, TikTok, Pinterest, Snapchat and YouTube as well as emerging channels.
• Strong comfort with metrics and ability to use data to improve the influencer list.
• Strong project management skills - able to plan for and manage deadlines.
• Ability to build strong, authentic relationships with influencers.
• Must have a voracious appetite and passion for Social Media, excitement for learning, and be open to new experiences and challenges.
• Personable and flexible with demands and changes in a fast-paced business environment and the ability to adapt quickly in an ever-changing Social Media landscape.
• Highly organized, detail-oriented, and professional.
• Ability to problem solve in a deadline-intensive environment.
• Strong personal affinity for beauty and beauty trends.

Our target compensation range for this role is between $65,000 and $75,000 annually. Actual starting salary within the range will depend on various considerations, including work experience, skills, specializations, and training. This role is also eligible for an annual performance bonus, competitive healthcare, as well as other employee benefits.

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