Marketing Director

Join Our Caring Team at Great Plains Post Acute!

Marketing Director

Explore our culture, where Marketing team members like you make a difference every day-providing exceptional care in a supportive and rewarding environment. Located in the heart of Wichita, Kansas, we are proud to be a top choice for short-term rehabilitation and long-term care in Sedgwick County. Schedule a visit today and discover how our exceptional team is raising standards in resident care. You will experience a welcoming environment filled with familiar, friendly faces every day.

Our Mission:

To revolutionize the delivery, leadership, and quality of post-acute care across the country.

Our Values:

• Love: Care begins with compassion and heart.
• Excellence: Every day, we strive to improve and deliver the best care.
• Trust: Integrity drives every decision we make.
• Accountability: We own our actions and their outcomes.
• Mutual Respect: We treat everyone with kindness and dignity.
• Fun: Joy is part of the journey-every single day!

Care Comes First - We lead with compassion, delivering personalized, high-quality care that meets the unique needs of every resident.

Expert Team - Work alongside top-tier licensed medical professionals who are passionate about excellence in healthcare.

Modern Facilities - Enjoy working in a state-of-the-art environment with cutting-edge medical technology and comfortable spaces.

Holistic Approach - Be part of a team that values physical, emotional, and social well-being, offering residents a vibrant and fulfilling lifestyle.

Community Connection - Help foster strong relationships between our residents and the local community through engaging events and activities.

If you're ready to make an impact in a supportive and forward-thinking environment, join Great Plains Post Acute and be part of the team that sets the standard for care in Wichita!

Essential Duties and Responsibilities:

Public Relations & Marketing Management

• Develop & Execute PR Programs: Plan, develop, organize, implement, evaluate, and manage marketing and public relations activities aimed at maintaining and increasing facility census while providing the community with information about the facility's programs and services.
• Community Engagement: Foster relationships with the community, including civic and community leaders, to promote the facility and its charitable activities.
• Media Relations: Coordinate with media outlets to highlight new programs, promotions, and events that benefit both the facility and the community.

Policy Development & Compliance

• Confidentiality & Privacy: Ensure that written policies and procedures align with current Privacy Rules and Regulations regarding the release of information about residents, employees, and the facility.
• Policy Review: Conduct annual reviews of marketing and public relations policies, updating as needed to remain compliant and effective.
• Internal Communication: Organize internal communications such as bulletin boards, newsletters, and meetings to maintain staff engagement and share facility updates.

Customer Satisfaction & Reporting

• Satisfaction Surveys: Assist in developing, implementing, and tracking customer satisfaction surveys to gauge the community's perception of the facility's services.
• Interpret Policies: Act as a liaison to interpret policies and procedures for staff, residents, family members, and visitors, ensuring clarity and compliance.

Creative & Program Support

• Support Resident Programs: Provide creative input for the activity and social services departments in the development of resident programs, publications, and events.
• Resource Materials: Ensure that all informational materials (brochures, manuals, etc.) are accurate, descriptive, and up to date.

Emergency Preparedness & Communication

• Crisis Communication: Manage the release of information during emergencies, ensuring it follows established protocols and maintains accuracy.
• Administrator Updates: Keep the Administrator informed of media coverage that could impact the facility or its operations.

Training & Development

• In-Service Training: Assist department directors in planning, conducting, and scheduling training programs that support the facility's marketing and public relations initiatives.

Facility Environment & Culture

• Positive Atmosphere: Create and maintain a warm, calm, and positive environment for residents, staff, and visitors.
• Ergonomics & Safety: Follow and promote ergonomic policies to prevent injuries and maintain a safe working environment.

Budget & Resource Allocation

• Budget Management: Prepare a departmental operating budget and allocate resources to support public relations and marketing activities.

Confidentiality & Ethics

• Maintain Confidentiality: Uphold the confidentiality of resident care and protected health information (PHI), reporting any suspected breaches.
• Resident Rights: Interpret and enforce resident rights to staff and families as appropriate.

Additional Responsibilities

• Participate in various committees as directed by the Administrator.
• Assist with other duties as necessary to support the facility's operations and public relations efforts.

Required Qualifications:

• Strong communication and interpersonal skills
• Excellent organizational and project management abilities
• Ability to work collaboratively with various departments and external stakeholders

We value our team and offer:

• Aggressive Wages depending on relevant industry experience
• Comprehensive Affordable Benefits: Medical (BCBS), dental, vision, and 401(k) plans.
• Work-Life Balance: Paid time off and your birthday as a paid holiday!
• Career Growth Opportunities: Tuition reimbursement and professional development to support your aspirations.
• A Positive Environment: A supportive workplace where your skills and contributions make a meaningful impact.

Apply Today! Ready to make a difference in residents' lives? Join a team that's committed to love, excellence, and fun.