META
Experiential Marketing Lead, Global Experiences
META, Menlo Park, California, United States, 94029
Experiential Marketing Lead, Global Experiences
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Menlo Park, CA •New York, NY •San Francisco, CA + 2 more - Hide
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We're seeking a seasoned experiential marketer to join our Global Experiential + Industry Marketing team, focusing on leading, developing and executing immersive physical and digital brand experiences across consumer and industry events. As Head of Experiential Marketing on the Global Experiences team you will lead a team, strategy and execution supporting Meta's priorities and product launches with a deep understanding of established and emerging technologies. This creative thinker will deliver experiences that break through the noise and showcase our brand, innovative products and their ability to connect people in meaningful ways. A successful candidate will come to the table with established expertise in driving relevant experiences, background working with technology, rooted in strategy and demonstrated managerial skills.
Experiential Marketing Lead, Global Experiences Responsibilities
Own and develop experiential marketing strategies for global events and activations, while delivering against key performance indicators with measurable results Lead and drive highly nuanced cross-functional projects and experiences Strategic and tactical, with the ability to give clear direction, take frank feedback and enjoy the rapid pace of the business Partnerships and relationships with production agencies, creative agencies and industry to bring strategic concepts to life Drive a 360-degree experiential marketing strategies aligning with Meta's goals Work with Decision Science team to define and report measurement metrics Complex problem solving and the ability to align and drive XFN teams against goals and objectives Oversee marketing and events budget while with close collaboration with finance and planning partners Lead long range planning, identify new opportunities, select and manage partners, vendors, contractors and other resources to achieve business objectives while delivering on budget Executive Leadership presence and comfortability interfacing with all levels across communications and presentations Position includes frequent travel Minimum Qualifications
10+ years of marketing experience, with a focus on experiential marketing and events 5+ years of experience managing a team Experience in fostering cross-functional working relationships in an organization to drive impact and influence change Expertise in developing and producing innovative hybrid, multi-channel experiences A network of close agency, partner, and vendor relationships Direct experience managing B2B and B2C experiential programs Experience in managing a team, setting and executing against a strategy and leading best in class programs Preferred Qualifications
Experience in AI, tech, marketing technology, retail or media industry Experience in brand marketing, experiential marketing, creative technology
For those who live in or expect to work from California if hired for this position, please click here for additional information.
Locations
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Data Center
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.
$150,000/year to $211,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
Equal Employment Opportunity and Affirmative Action
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here .
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com .
Apply to this job
Location pin icon
Menlo Park, CA •New York, NY •San Francisco, CA + 2 more - Hide
Apply to this job
We're seeking a seasoned experiential marketer to join our Global Experiential + Industry Marketing team, focusing on leading, developing and executing immersive physical and digital brand experiences across consumer and industry events. As Head of Experiential Marketing on the Global Experiences team you will lead a team, strategy and execution supporting Meta's priorities and product launches with a deep understanding of established and emerging technologies. This creative thinker will deliver experiences that break through the noise and showcase our brand, innovative products and their ability to connect people in meaningful ways. A successful candidate will come to the table with established expertise in driving relevant experiences, background working with technology, rooted in strategy and demonstrated managerial skills.
Experiential Marketing Lead, Global Experiences Responsibilities
Own and develop experiential marketing strategies for global events and activations, while delivering against key performance indicators with measurable results Lead and drive highly nuanced cross-functional projects and experiences Strategic and tactical, with the ability to give clear direction, take frank feedback and enjoy the rapid pace of the business Partnerships and relationships with production agencies, creative agencies and industry to bring strategic concepts to life Drive a 360-degree experiential marketing strategies aligning with Meta's goals Work with Decision Science team to define and report measurement metrics Complex problem solving and the ability to align and drive XFN teams against goals and objectives Oversee marketing and events budget while with close collaboration with finance and planning partners Lead long range planning, identify new opportunities, select and manage partners, vendors, contractors and other resources to achieve business objectives while delivering on budget Executive Leadership presence and comfortability interfacing with all levels across communications and presentations Position includes frequent travel Minimum Qualifications
10+ years of marketing experience, with a focus on experiential marketing and events 5+ years of experience managing a team Experience in fostering cross-functional working relationships in an organization to drive impact and influence change Expertise in developing and producing innovative hybrid, multi-channel experiences A network of close agency, partner, and vendor relationships Direct experience managing B2B and B2C experiential programs Experience in managing a team, setting and executing against a strategy and leading best in class programs Preferred Qualifications
Experience in AI, tech, marketing technology, retail or media industry Experience in brand marketing, experiential marketing, creative technology
For those who live in or expect to work from California if hired for this position, please click here for additional information.
Locations
2
Use ctrl + scroll to zoom the map
Zoom in
Zoom out
Recenter
Data Center
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.
$150,000/year to $211,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
Equal Employment Opportunity and Affirmative Action
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here .
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com .