Betstamp
Head of Performance Marketing
Betstamp, Toronto, Indiana, United States, C6A
About Us:
Betstamp is the future of sports betting. We were founded in 2020 to make sports betting easy and accessible to everyone, while also improving your odds of winning your bets. Our team is dedicated to creating the best user experience possible while educating the public about sports betting.
How Betstamp Works:
We help develop winning bettors with tools, tracking, promotions, and analysis!
With 200+ sportsbook, DFS, casino & social sweepstakes sites integrated into our products, Betstamp is your one-stop for everything sports betting and advantage play. Betstamp is built by a team of winning bettors looking to help you enhance your long-term success. Whether you're a sharp, professional winning bettor or just getting started, Betstamp offers the tools and resources you need to optimize your betting strategy, increase your profits, and identify betting trends.
Our products & features include:
- Professional +EV Betting Screen - Quickly identify market outliers, arbitrage opportunities, and the best bets across multiple sportsbooks.
- Free Sports Betting Odds Comparison - Compare real-time betting odds & get the best price across major sportsbooks, daily fantasy sports (DFS) providers and sweepstakes sports
- Player Props Research Tool - Find and compare player prop odds for all your favourite betting sports and sports leagues
- Bet Tracking - Seamlessly input & track your bets in real-time for FREE and receive notifications when your bets win
- Betting Insights & Analysis - Use our sports betting software to analyze your betting history for actionable insights and improvements.
- Betting Community - Connect with friends, receive updates & tips from their bets, and engage with the betting community
- Betting Promotions - Stay on top of the latest promotions from betting and casino sites to maximize your dollars on Day 1!
Join the Betstamp community TODAY and unlock your edge!
Career Opportunities & Culture:
Learn more about our company at https://betstamp.com/careers!
The Opportunity:
As our Head of Performance Marketing, you will join an incredible team working on the #1-rated sports betting tool, and a top affiliate in the iGaming space.
Through our growth so far, we have been able to scale massively through organic reach and word of mouth-we're looking to double down on this by investing in paid acquisition.
We are looking for an experienced candidate with experience managing a wide variety of channels (eg. PPC, Meta, TikTok, X / Twitter Ads & more), who can come in and build a paid acquisition strategy that can scale throughout 2025. You will be responsible for building & testing a strategy as a proof of concept to start, and then following this up by helping to develop & scale the team around you. You will have the ability to influence our go-forward strategy, while also receiving coaching from seasoned professionals with years of experience.
This role is perfect for someone looking to gain experience in a fast-moving startup, that overlaps heavily in the sports & sports management side of business. Our goal at Betstamp is to give successful candidates will be given real responsibility from Day 1, and the opportunity to develop & move up into leadership roles as we continue to grow our team.
This is a full-time position located in the downtown Toronto area.
What makes a great Head of Performance Marketing? Experience in Paid Acquisition is a Non-Negotiable - material spending experience across a minimum of 2 different channels is required to be considered for this role Experience in iGaming, Sports Betting & Casino Acquisition is a major plus Detail-oriented & data-driven - able to glean insights & drive towards action Experience working towards & exceeding targets Externally minded - the ability to take & find learnings from other industries and apply them to a new vertical Ability to take ownership of your business & projects to make decisions & move projects and opportunities forward
Responsibilities External: Test & learn with our specific offerings to determine which platform(s) to double down & invest against External: Iterate copy & messaging on the go to determine ways to position uniquely our brand to the consumer External: Optimise customer acquisition campaigns to maximise ROI, continuously improving key performance metrics such as CPA, CPL, CTR, conversion rates, and lifetime value. Internal: Build & communicate your plan to company leadership, sharing progress along the way and helping shape a strategy that aligns with the overall company direction
Compensation & Start Date Competitive compensation with possibility for bonus incentives based on success This is a full-time position with possibility for career growth & promotion Start Date: January 2025
The Basics 2-5 years of experience in paid acquisition roles Highly proficient with Google PPC, Meta, Twitter/X, Snapchat & TikTok ads platforms Excellent communication skills through email / chats Ability to create a vision & execute
Betstamp is the future of sports betting. We were founded in 2020 to make sports betting easy and accessible to everyone, while also improving your odds of winning your bets. Our team is dedicated to creating the best user experience possible while educating the public about sports betting.
How Betstamp Works:
We help develop winning bettors with tools, tracking, promotions, and analysis!
With 200+ sportsbook, DFS, casino & social sweepstakes sites integrated into our products, Betstamp is your one-stop for everything sports betting and advantage play. Betstamp is built by a team of winning bettors looking to help you enhance your long-term success. Whether you're a sharp, professional winning bettor or just getting started, Betstamp offers the tools and resources you need to optimize your betting strategy, increase your profits, and identify betting trends.
Our products & features include:
- Professional +EV Betting Screen - Quickly identify market outliers, arbitrage opportunities, and the best bets across multiple sportsbooks.
- Free Sports Betting Odds Comparison - Compare real-time betting odds & get the best price across major sportsbooks, daily fantasy sports (DFS) providers and sweepstakes sports
- Player Props Research Tool - Find and compare player prop odds for all your favourite betting sports and sports leagues
- Bet Tracking - Seamlessly input & track your bets in real-time for FREE and receive notifications when your bets win
- Betting Insights & Analysis - Use our sports betting software to analyze your betting history for actionable insights and improvements.
- Betting Community - Connect with friends, receive updates & tips from their bets, and engage with the betting community
- Betting Promotions - Stay on top of the latest promotions from betting and casino sites to maximize your dollars on Day 1!
Join the Betstamp community TODAY and unlock your edge!
Career Opportunities & Culture:
Learn more about our company at https://betstamp.com/careers!
The Opportunity:
As our Head of Performance Marketing, you will join an incredible team working on the #1-rated sports betting tool, and a top affiliate in the iGaming space.
Through our growth so far, we have been able to scale massively through organic reach and word of mouth-we're looking to double down on this by investing in paid acquisition.
We are looking for an experienced candidate with experience managing a wide variety of channels (eg. PPC, Meta, TikTok, X / Twitter Ads & more), who can come in and build a paid acquisition strategy that can scale throughout 2025. You will be responsible for building & testing a strategy as a proof of concept to start, and then following this up by helping to develop & scale the team around you. You will have the ability to influence our go-forward strategy, while also receiving coaching from seasoned professionals with years of experience.
This role is perfect for someone looking to gain experience in a fast-moving startup, that overlaps heavily in the sports & sports management side of business. Our goal at Betstamp is to give successful candidates will be given real responsibility from Day 1, and the opportunity to develop & move up into leadership roles as we continue to grow our team.
This is a full-time position located in the downtown Toronto area.
What makes a great Head of Performance Marketing? Experience in Paid Acquisition is a Non-Negotiable - material spending experience across a minimum of 2 different channels is required to be considered for this role Experience in iGaming, Sports Betting & Casino Acquisition is a major plus Detail-oriented & data-driven - able to glean insights & drive towards action Experience working towards & exceeding targets Externally minded - the ability to take & find learnings from other industries and apply them to a new vertical Ability to take ownership of your business & projects to make decisions & move projects and opportunities forward
Responsibilities External: Test & learn with our specific offerings to determine which platform(s) to double down & invest against External: Iterate copy & messaging on the go to determine ways to position uniquely our brand to the consumer External: Optimise customer acquisition campaigns to maximise ROI, continuously improving key performance metrics such as CPA, CPL, CTR, conversion rates, and lifetime value. Internal: Build & communicate your plan to company leadership, sharing progress along the way and helping shape a strategy that aligns with the overall company direction
Compensation & Start Date Competitive compensation with possibility for bonus incentives based on success This is a full-time position with possibility for career growth & promotion Start Date: January 2025
The Basics 2-5 years of experience in paid acquisition roles Highly proficient with Google PPC, Meta, Twitter/X, Snapchat & TikTok ads platforms Excellent communication skills through email / chats Ability to create a vision & execute