Web Content Strategist Job at Idaho State Job Bank in Boise

Web Content Strategist at Eliassen Group in Boise, Idaho, United States Job Description Web Content Strategist Anywhere Type: Contract Category: Program/Project Management Industry: Insurance Workplace Type: Remote Reference ID: JN -112024-91631 Date Posted: 11/12/2024 Shortcut: + Description + Recommended Jobs Description: Due to client requirement, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance. Rate: $39 - $43 / hr. w2 Responsibilities: + Lead the development of website copy that reflects the brand's tone and market position. + Collect input from multiple sources and manage content through the review process with stakeholders. + Apply design thinking and UX principles to page authoring and collaborate with the Experience Design team. + Ensure content meets ADA compliance guidelines and support accessibility efforts. + Uphold content governance and editorial publishing processes to maintain content relevance and timeliness. + Analyze content performance using KPIs and identify gaps for improvement. + Optimize organic traffic and engagement by implementing SEO best practices. Experience Requirements: + 7 - 10 years of experience in content strategy, marketing, editorial, or website platform ownership + Experience writing content for regulated industries with both B2B and B2C audiences + A portfolio of samples or case studies demonstrating content challenges tackled in previous roles. + Experience with JIRA is a plus. Key Technical Skills: + Content Management Systems (CMS), preferably Adobe Experience Management (AEM) + SEO best practices + W3C and ADA compliance guidelines + Design thinking and UX principles + Customer Journey Analytics Preferred Qualifications: + Master's degree in digital storytelling, human-computer interaction, or related fields + Adobe suite experience with deep AEM platform expertise + A transformational, digital-first mindset Education Requirements: + Bachelor's degree in English, Communications, Journalism, or equivalent Skills, experience, and other compensable factors will be considered when determining pay rate. The pay range provided in this posting reflects a W2 hourly rate; other employment options may be available that may result in pay outside of the provided range. _W2 employees of Eliassen Group who are regu To view full details and how to apply, please login or create a Job Seeker account