Marketing Strategist Job at Bowen in Indianapolis
Bowen, Indianapolis, IN, United States, 46298
SUMMARY: This individual is experienced in corporate marketing, and is able to manage a wide range of strategies and tools in support of new revenue development and effective corporate communication. This person should exhibit strong interpersonal relational skills, and effectively manage projects to a desired outcome. PRIMARY DUTIES AND RESPONSIBILITIES: Work with Bowen teams to develop proposal responses- review requirements from owners, develop content required elements for the proposal, manage stakeholders involved in the proposal process Work in collaboration with the marketing team to continually maintain, protect, and improve Bowens brand within and outside of Bowen Work collaboratively with the Business Development team and other departments to understand selling and communications challenges, and subsequently develop / execute strategies to overcome them Train new employees on the tools available to tell Bowens story and share the stories of their projects Support corporate communication through newsletters, intranet, and other tools Lead projects for development and update of corporate marketing materials and selling tools Support other Bowen departments efforts in communication Evaluate and manage third party-partners and consultants to complete projects Produce advertisements and communications, including internal corporate communications SKILLS AND EXPERIENCE: Bachelors Degree in Marketing or Communications from a 4-year institution. Minimum 3 years experience in marketing. Experience with construction is helpful, but not required. Excellent interpersonal skills and positivity An eye for design and the ability to maintain visual standards of marketing materials through digital marketing and related analytics Ability to work in both printed and digital tools, including Adobe Creative Suite, Office Suite, Website Manipulation, Salesforce, FollowUp, Google Photos. Adobe InDesign experience is required. Ability to operate social media channels, and publish appropriate content in company voice Excellent written communication skills Curiosity and interest in learning more about Bowens construction projects Commitment to understand past project work and how it applies to future work Ability to speak in front of groups as an ambassador of the marketing department BOWEN BENEFITS: Competitive Base Salary Medical, dental and vision Insurance PTO on Day 1 Annual Discretionary Bonuses Employer paid and supplemental life insurance 401k with company match HSA and FSA options Employee Referral Program Wellness Program Employee Assistance Program (EAP) Short and Long-Term Disability Family Planning and Adoption Assistance Education Reimbursement