MRM McCann
MRM McCann is hiring: SVP, Director Partnerships & TV in New York
MRM McCann, New York, NY, United States, 10261
Partnerships and Investment at MRM Media require a blend of creativity, science, psychology, technology, and innovation. This role will allow you to apply your industry knowledge, passion, negotiation, and relationship skills to build a unique approach to how our clients go to market, delivering best in class opportunities while maximizing value.
In this role, you will set the vision for our go to market strategy and media partnerships and establish how they contribute to the broader media strategy for a diverse range of brands. You will lead a partnerships team to strategize and implement omni-channel media plans that deliver successful outcomes based on our clients' objectives.
This role will also lead priority partnership negotiations across relevant media channels, including but not limited to developing the RFP documents, process, and working with media partners to deliver proposals that meet the expectations of the overall media strategy/KPIs.
This role is a perfect balance of strategy, partnership, and investment, acting as the liaison between MRM Media and the entire media landscape.
Your Impact Lead investment partnerships and media activation across all media channels - CTV, Audio, Product Placement / Integrations, Site Direct Partnerships, Experiential / Events, OOH.
Develop go to market strategies (as an agency and for individual clients).
Anticipate relevant recommendations and industry POVs to contribute to our collective thought leadership.
Collaborate with Planning and Data leaders to ensure investments and partnerships are strategically relevant and commercially viable.
Lead the team in RFP process for all media partnerships and ensure successful campaign execution from start to finish.
Establish and maintain highly productive, mutually beneficial, affable relationships with media community and clients.
Guide regular maintenance tasks inclusive of media plan changes, programming details, billing, trafficking requests to aid team in prioritization to consistently deliver with excellence.
Be intimately familiar with all major investments and partnerships ready to contribute to senior client conversations.
Lead marketplace assessment, industry trends leadership, broader marketing acumen, and macroeconomic factors to establish clear investment strategy.
Act with high integrity to maintain strong, collaborative, productive working relationships across all internal / external teams and partners and sets a good example for assistant level.
Your Qualifications 15+ years of investment/media buying experience.
Highly articulate and persuasive with the ability to establish and defend a position with most senior leadership internally and externally.
Strong commercial knowledge and business acumen.
Polished communication skills - written, verbal, presented.
Proactive, positive, solution-oriented leader.
A left and right brain thinker - a data-powered strategist.
Strong understanding of media fundamentals, including media math, target audience development, and communication goals.
Proven leadership ability - managed a team of planners & supervisors.
Proven ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and results.
Strategic thinking ability with a balanced analytical and creative approach to media.
Passion for the evolving media landscape, its potential, and the ambition to lead within.
Flexible, adaptable management style to suit the needs of diverse personalities.
At MRM, Relationship is our middle name. We employ the most innovative talent in the industry to drive digital transformation for our clients' businesses and provide creative solutions to help brands grow meaningful relationships with people.
Our Culture Do you excel when working in a team? Are you fascinated by the endless possibilities that technology brings to marketing? Are you ready to transform our world? If so, you will thrive in our culture based on the Important Things We Believe (I.T.W.B.s):
Ideas power everything.
We're Better Together.
We'll figure it out.
Complexity can be managed.
It only counts if we deliver.
Technology is magic.
MRM is a leader in Gartner Inc.'s annual "Magic Quadrant for Global Digital Marketing Agencies" report. Gartner Magic Quadrants are based on an exacting methodology where agencies stand out for their strategic services, including business strategy and digital business transformation skills. MRM is noted for its global vision and strategy, and its use of tools and analytics enabling clients to deliver a measurable business impact as the result of those strategies.
WE LOVE OUR DIVERSE WORKPLACE! MRM IS AN EQUAL OPPORTUNITY EMPLOYER AND DOES NOT DISCRIMINATE ON THE BASIS OF RACE, COLOR, GENDER, RELIGION, AGE, SEXUAL ORIENTATION, NATIONAL OR ETHNIC ORIGIN, DISABILITY, MARITAL STATUS, VETERAN STATUS OR ANY OTHER OCCUPATIONALLY IRRELEVANT CRITERIA.
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