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Atlanta Based Recruiter

Field Marketing Manager

Atlanta Based Recruiter, Austin, Texas, United States, 78799


Location: Austin, TX; Hybrid Starting: 12/13/2024 Salary: $30 - $34/hr Hours: Full-time Duration: 3 Months Type: Temporary Workplace: Partial on-site Consider Relocation: No Job Description We are hiring a Senior Field Marketing Manager to join our clients team. As a Senior Field Marketing Manager, you will play a pivotal role in driving executive marketing programs, demand generation campaigns, and account-based marketing (ABM) initiatives. You will work closely with Sales and cross-functional Marketing teams to create and deliver high-touch executive events, tradeshows, webinars, direct mail campaigns, and sales enablement resources. This role requires a strategic thinker with the ability to execute tactically, ensuring alignment with business objectives.

Responsibilities Integrated Campaign Development: Design and implement ABM initiatives tailored for c-suite and senior decision-makers in Enterprise accounts, including bespoke 1-to-1 and 1-to-few marketing strategies. Executive Events: Plan and execute high-impact executive engagements such as Customer Advisory Boards, Executive Dinners, and bespoke events. Channel Ownership: Manage and deliver results through marketing channels such as webinars, direct mail, sponsorships, and industry events. Data-Driven Marketing: Establish robust measurement frameworks and detailed reporting processes using Salesforce to analyze campaign success and optimize strategies. Collaboration: Partner with Sales and Marketing teams to align campaigns with business goals and enhance sales enablement. Requirements Executive Management: 6+ years of experience engaging with and marketing to executive-level decision-makers. Field Marketing: 6+ years of field marketing experience, with a proven track record in enterprise environments. ABM Campaigns: 6+ years of experience creating and managing integrated account-based marketing campaigns. Communication: Exceptional communication skills, capable of influencing and engaging senior leaders. Leadership Skills: Strong leadership skills with a focus on delivering high-impact marketing initiatives. Preferred Leadership Principles Customer Obsession: A deep commitment to understanding and meeting customer needs. Ownership: A proactive mindset with the ability to take initiative and deliver results. Deep Dive: A keen eye for detail and the ability to analyze data to inform decisions. The target hiring compensation range for this role is $30 to $34 hourly. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.