Rimas Entertainment LLC is hiring: Digital Advertising Speciali in 00907

YOUR IMPACT TO OUR BUSINESS

• Campaign Strategy and Planning:

  • Develop comprehensive digital advertising strategies aligned with the goals and objectives of music and entertainment clients.

  • Collaborate with internal teams to understand target audience demographics and behavior, ensuring campaigns are tailored to resonate with specific audiences.

• Ad Creation and Optimization:

  • Suggest a creative approach to compelling and visually appealing digital ads for platforms such as social media, display networks, and video channels.

  • Install and manage pixels and trackers to monitor performance.

  • Implement A/B testing strategies to optimize ad performance and maximize ROI.

  • Stay abreast of industry trends and platform updates to ensure ads remain innovative and effective.

• Platform Management:

  • Utilize various digital advertising platforms (e.g., Facebook Ads Manager, Google Ads, Spotify Ad Studio, Mailchimp) to execute and monitor campaigns.

  • Create multi-retailer links and QR Codes to include in marketing efforts.

  • Stay informed about platform-specific advertising guidelines and best practices.

  • Provide input for the development of websites and/or landing pages to consider performance from an advertising perspective.

• Collaboration and Communication:

  • Work closely with artists, management teams, and marketing professionals to align advertising strategies with broader marketing initiatives.

  • Communicate campaign performance metrics and insights effectively to stakeholders by collaborating with the reporting of online efforts.

• Budget Management:

  • Develop and manage advertising budgets for various campaigns.

  • Monitor and optimize spending to ensure cost-effectiveness and adherence to financial goals.

• Audience Targeting and Segmentation:

  • Develop and implement audience targeting strategies to reach specific demographics and interest groups.

• Utilize data analytics to refine audience segmentation and improve campaign effectiveness.

• General Responsibilities:

• Fulfill the responsibilities and obligations of the job, by the rules of the company.

• Comply with the safety and health measures established by the company.

• Refrain from engaging in improper, disorderly, criminal, or immoral conduct that reasonably may affect the best interests of the company.

• Comply with the orders and instructions of the company in the regular exercise of its executive powers and managerial discretion.

• Abstain from competing with the business activities of the company.

• Contribute to increase the productivity and competitiveness of the company.

• Satisfactorily fulfill with all those duties that derive from the contract of employment and with the rules and procedures established by the company.

MUSIC TO RIMAS – YOUR SKILLS

Your passion

• Passionate about music and entertainment

• Experience understanding client needs and providing an innovative solution approach.

• A high degree of self-motivation

Your creativity

• Ability to create new standards and ways of doing things with an innovative and hacker attitude.

• Proven ability to process high volumes of data with speed and accuracy

Your knowledge

• Bachelor’s degree in marketing, communications, or related field.

• Minimum two (2) years of experience in a related area.

• Deep understanding of digital advertising platforms, including Google Ads, Facebook Ads Manager, Twitter Ads, DSPs, etc.

• Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.

• Familiarity with media buying tools and ad tech platforms.

• Excellent knowledge of analytics tools and campaign evaluation metrics.

• Excellent communication skills including writing both in English and Spanish

• Excellent interpersonal relations skills

• Proficient in computer software and web-based applications including digital solutions.

• Proficiency in Excel, Word, PowerPoint, and other similar programs.
  
  

Your attitude

• An organized self-starter with the capacity to manage a varied and often intense workload, as every project being supported in the role is important.

• Ability to work independently, multi-task, adapt to changing priorities, and manage complex situations and problem-solving while maintaining professionalism and poise.

• Whatever it takes, we make it happen approach.

WAYS OF BUSINESS

• You are part of a one-stop 360 organization that focuses on the new generation of Latinx artists with a multi-platform entertainment format.

• You are part of an expert creative music label to create opportunities that are relevant to our artists.

• You are part of the underdogs who are unafraid of their creative vision, differentiation, and own voice.

• You shape, connect, and move Nuestra Cultura with our artist music and entertainment approach.

YOUR ENVIRONMENT AND PHYSICAL EFFORTS

Your Environment

• Work office environment with a fast pace and constant creative changing approach

• Constant music environment

• Long hours of entertaining work sessions including night, weekends, and holidays

Your Physical Efforts

• Prolonged periods sitting at a desk and working on a computer.

• Must be able to lift 10 pounds at times.