Robert Half is hiring: Marketing Specialist - Social & Affiliate in Austin

We are offering an exciting opportunity for a Marketing Specialist - Social & Affiliate. This role is focused on utilizing social media platforms and marketing strategies to enhance our brand's online presence. As part of our team, you will be tasked with creating engaging content, implementing marketing campaigns, and leveraging social selling techniques to increase brand awareness and customer engagement.

Responsibilities:

• Utilize platforms such as Instagram, LinkedIn, Facebook, TikTok, and YouTube to boost our brand's visibility and engagement.

• Develop and execute marketing campaigns, incorporating social media strategies to reach a wider audience.

• Leverage your Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign skills to create dynamic graphics and compelling written content for social media.

• Post and monitor content regularly, ensuring our brand message is consistent and engaging.

• Use CRM and Facebook Insights to track customer interactions and gauge the effectiveness of our marketing strategies.

• Engage in social selling and influencer marketing to enhance our brand's reach and credibility.

• Participate in the planning and execution of our budget processes to ensure resources are allocated effectively for marketing campaigns.

• Enhance brand awareness through strategic advertisements and blogging.

• Implement campaign planning strategies, ensuring our marketing objectives are met.

• Manage our Affiliate program, leveraging partnerships to maximize our online presence

• Proficiency in Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign
• Strong experience with CRM systems
• Ability to analyze data through Facebook Insights
• Demonstrated ability to create engaging advertisements
• Experience with blogging and other content creation techniques
• Proven track record in boosting brand awareness
• Familiarity with budget processes and financial planning
• Expertise in campaign planning and execution
• Understanding of social media platforms and affiliate marketing strategies
• Exceptional written and verbal communication skills