Wolters Kluwer
Marketing Associate Director - Hybrid R0046149
Wolters Kluwer, Indianapolis, Indiana, us, 46262
Wolters Kluwer Marketing Associate Director - Hybrid R0046149 Indianapolis, Indiana Apply Now
Marketing Associate Director - Hybrid R0046149 Job Description The
Marketing Associate Director , Segment drives marketing strategy for one of CT Corporation’s key customer segments. In this important role, you will serve as a senior advisor to segment and sales leadership to define marketing strategies for new customer acquisition and retention programs. This position will lead internal product, content, and digital marketing as well as external agency resources to produce complex multi-touch campaigns that create new leads and foster upsell opportunities. Additionally, this role will develop compelling sales enablement materials and nurture campaigns to support each stage of the sales lifecycle. Hybrid : Eight days a month we come together in our office to experience the value of connecting with colleagues. You will report to the Senior Marketing Director and work under the leadership of the VP, Sales and Marketing. This role is a part of C T Corporation System (DE). | BU - FCC CT Required Job Qualifications (minimum): Ability to travel for meetings and events approximately 5% of the time (3-4 trips per year) Experience with the full marketing mix, including digital and traditional channels, and an ability to design a marketing plan that effectively reaches our buyers through these channels Flexible, self-starter, creative, and entrepreneurial team player who thrives in a fast-paced environment Excellent oral, written, presentation and listening skills with experience and poise in creating and delivering effective PowerPoint presentations for senior leadership Excellent leadership skills to build relationships and effective networks with peers, management, customers, and vendors Preferred Job Qualifications: Experience with Salesforce a plus Proficient with Microsoft Office Suite applications including Word, Excel, PowerPoint, and Outlook Bachelor's degree from an accredited college or university Essential Duties and Responsibilities Assigned to highly complex marketing activities Proposes, develops, and implements marketing plans Researches and develops pricing policies and recommends sales channels Responsible for product promotions Works with business partners (e.g., production, sales, research and development) to deliver business results Implements and evaluates all marketing policies Assists in the development and production of all advertising/promotional projects for the seasons Works closely with advertising agency on strategy and creative direction Additional Information: Wolters Kluwer offers great benefits and programs to help meet your needs and balance your work and personal life, including:
Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave . Diversity Matters Wolters Kluwer strives for an inclusive company culture in which we attract, develop, and retain diverse talent to achieve our strategy. As a global company, having a diverse workforce is of the utmost importance. We've been recognized by employees as a European Diversity Leader in the Financial Times, as one of Forbes America’s Best Employers for Diversity in 2022, 2021 and 2020 and as one of Forbes America’s Best Employers for Women in 2021, 2020, 2019 and 2018. EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U.S. Corporation and all of its subsidiaries, divisions, and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying. #J-18808-Ljbffr Remote working/work at home options are available for this role.
Marketing Associate Director - Hybrid R0046149 Job Description The
Marketing Associate Director , Segment drives marketing strategy for one of CT Corporation’s key customer segments. In this important role, you will serve as a senior advisor to segment and sales leadership to define marketing strategies for new customer acquisition and retention programs. This position will lead internal product, content, and digital marketing as well as external agency resources to produce complex multi-touch campaigns that create new leads and foster upsell opportunities. Additionally, this role will develop compelling sales enablement materials and nurture campaigns to support each stage of the sales lifecycle. Hybrid : Eight days a month we come together in our office to experience the value of connecting with colleagues. You will report to the Senior Marketing Director and work under the leadership of the VP, Sales and Marketing. This role is a part of C T Corporation System (DE). | BU - FCC CT Required Job Qualifications (minimum): Ability to travel for meetings and events approximately 5% of the time (3-4 trips per year) Experience with the full marketing mix, including digital and traditional channels, and an ability to design a marketing plan that effectively reaches our buyers through these channels Flexible, self-starter, creative, and entrepreneurial team player who thrives in a fast-paced environment Excellent oral, written, presentation and listening skills with experience and poise in creating and delivering effective PowerPoint presentations for senior leadership Excellent leadership skills to build relationships and effective networks with peers, management, customers, and vendors Preferred Job Qualifications: Experience with Salesforce a plus Proficient with Microsoft Office Suite applications including Word, Excel, PowerPoint, and Outlook Bachelor's degree from an accredited college or university Essential Duties and Responsibilities Assigned to highly complex marketing activities Proposes, develops, and implements marketing plans Researches and develops pricing policies and recommends sales channels Responsible for product promotions Works with business partners (e.g., production, sales, research and development) to deliver business results Implements and evaluates all marketing policies Assists in the development and production of all advertising/promotional projects for the seasons Works closely with advertising agency on strategy and creative direction Additional Information: Wolters Kluwer offers great benefits and programs to help meet your needs and balance your work and personal life, including:
Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave . Diversity Matters Wolters Kluwer strives for an inclusive company culture in which we attract, develop, and retain diverse talent to achieve our strategy. As a global company, having a diverse workforce is of the utmost importance. We've been recognized by employees as a European Diversity Leader in the Financial Times, as one of Forbes America’s Best Employers for Diversity in 2022, 2021 and 2020 and as one of Forbes America’s Best Employers for Women in 2021, 2020, 2019 and 2018. EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U.S. Corporation and all of its subsidiaries, divisions, and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying. #J-18808-Ljbffr Remote working/work at home options are available for this role.