Marketing Manager

Job Title: Marketing Manager Location: New York City, NY Salary Range: $70,000 - $90,000, Plus Performance-Based Annual Bonus About LoanBud: At LoanBud, we believe small businesses are the backbone of our economy—and that every entrepreneur deserves a clear path to realizing their vision. That’s why we exist: to simplify access to SBA financing so business owners can grow, start, or acquire the enterprises of their dreams. As a rapidly expanding fintech, we’ve built a digital marketplace that connects entrepreneurs with the right capital solutions, making the SBA loan process faster, easier, and more transparent. Beyond our technology, we foster a culture rooted in collaboration, innovation, and a shared passion for supporting the entrepreneurial spirit. Together, we’re empowering small business owners to shape the future—one loan at a time. Position Overview: We’re seeking an experienced Marketing Manager to lead our marketing efforts and drive growth. In this role, you will oversee and execute strategies across various digital channels, focusing on content creation, paid advertising, email marketing, customer acquisition, and social media. You’ll work closely with our team to design and implement impactful marketing campaigns that attract and engage our target audience. Key Responsibilities: Content Creation : Develop and manage compelling content for our website, blog, social media, and email campaigns to drive engagement and brand awareness. Paid Advertising : Plan, execute, and optimize paid advertising campaigns on platforms such as Google Ads, Facebook, and LinkedIn to meet growth targets. Email Marketing : Craft and manage email campaigns, including copywriting, audience segmentation, and performance analysis to improve open rates, click-through rates, and conversions. Customer Acquisition Strategies : Develop and execute customer acquisition strategies across digital channels to grow our user base and maximize conversions. Funnel Creation and Optimization : Build and optimize marketing funnels that guide potential customers through the decision-making process and lead to conversions. Social Media Management : Oversee social media channels, creating and posting content, engaging with followers, and growing our online presence. Data-Driven Decision Making : Track, analyze, and report on key performance metrics to identify opportunities for improvement and inform future strategies. Requirements: Bachelor’s degree in Marketing, Communications, Business, or a related field 3 years of experience in digital marketing, content creation, or similar roles Proven expertise in paid advertising (Google, Facebook, LinkedIn) Strong writing skills and experience in creating persuasive email copy and social media content Familiarity with customer acquisition strategies, funnel creation, and optimization Proficiency with marketing analytics tools (Google Analytics, HubSpot, etc.) to make data-driven decisions Ability to manage multiple projects and meet deadlines in a fast-paced environment Strong organizational and project management skills with attention to detail Preferred Qualifications: Experience in the finance or small business lending industry Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) Knowledge of SEO best practices and web content strategy Location: The position is office-based in New York City, embracing our collaborative and interactive company culture. Compensation & Benefits: Salary range: $70k - $90k performance-based bonus. Comprehensive health, dental, and vision insurance. Generous paid time off to support work-life balance. Competitive 401(k) plan with substantial company matching. Application Process: Interested candidates are invited to submit a detailed resume and a compelling cover letter that explains their suitability for the role and their motivation to join LoanBud. LoanBud is dedicated to creating a diverse and inclusive work environment. We are an equal opportunity employer and welcome applications from all qualified candidates. Be a Part of Our Growth Story: Join LoanBud and contribute to our journey of empowering entrepreneurs through SBA financing. Your role as Marketing Manager will be instrumental in shaping the future of our company and the success of our clients. If you’re passionate about digital marketing and want to make an impact on small business growth, we’d love to hear from you Apply today to join our team and help us empower entrepreneurs.