Digital Marketing Ecommerce Specialist Job at Newtex Industries, Inc. in High Po
Newtex Industries, Inc., High Point, NC, United States, 27264
Newtex’s in-house expert for all digital creative development, social media communications, website maintenance, and e-commerce apps
Description
Location: High Point, NC
Deadline: Apply By: Until Filled
Application & Questions: Apply Here
Email your cover letter & resume or questions to Human Resources
Summary
The Digital Marketing / eCommerce Specialist will be Newtex’s in-house expert for all digital creative development, social media communications, website maintenance, and e-commerce apps (Shopify and Amazon.com).
Essential Duties and Responsibilities
- Create successful digital marketing campaigns, including email, social media, and search engine optimization (SEO).
- Review campaign metrics, Google Analytics, social media analytics, and e-commerce trends to identify opportunities for improvement.
- Create and manage content for the website, blog, and social media channels, internally and through approved agencies.
- Create engaging, brand-centric visuals for all Newtex properties using Adobe Suite, Canva, and other design tools.
- Monitor and analyze competitive digital and social landscape to identify opportunities for improvement.
- Learn, manage and optimize Newtex online pipeline; classify leads, and automate communications through best-in-class marketing apps.
Qualifications
- Bachelor’s degree in marketing, communications, or related field.
- Exceptional written and verbal communication skills.
- Highly organized, creative, and detail-oriented.
- Ability to seek creative input and incorporate; also comfortable working independently.
- Proficiency in Adobe Suite, Canva, and other design tools.
- Experience in graphic design apps, website development, social media, and e-commerce apps either through internships or within the course of study.
Physical Requirements
Office cubical environment in modern, well-connected workspace.
Occasional exposure to airborne fiberglass when visiting shipping or manufacturing spaces.
EEO Employer: Minorities/Women/Veterans/Disabled
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