Student Affairs Digital Media Creator Job at Opt For Healthy Living in Sacrament

Apply now Job no: 544783
Work type: Staff
Location: Sacramento
Categories: Unit 9 - CSUEU - Technical Support Services, Probationary, Full Time, Marketing/Communications, Telecommute eligible (work onsite as scheduled and/or as requested and telecommute as scheduled)

Classification Title: Public Affairs/Communication Specialist II

Priority Application Date: Wednesday, January 8, 2025 @ 11:55pm PT

Hiring Preference
Eligible on-campus applicants in California State University Employees Union (CSUEU) Bargaining Units 2,5,7, and 9 will be given first consideration in the recruitment.

Position Summary

Under the general direction of the Director of Student Affairs IT & Communications, the incumbent will assess, formulate, and evaluate the impact of recommended or implemented marketing and communications practices from a strategic and operational perspective for the Division of Student Affairs. This position will work with various constituents to develop and implement original and engaging digital media campaigns with the goal of creating a vibrant co-curricular student experience and increased participation in on-campus events.

The position requires the incumbent to regularly participate in planning and development activities to achieve programmatic and administrative goals. The incumbent collaborates with community partners and the Sacramento State campus community to ensure timely and effective communication with the ever-changing student population.

Responsibilities

• Develop and implement dynamic marketing and communications media assets consistent with the division’s goals and guidelines.
• Lead assigned student assistants to expand and enhance the institution’s multimedia presence.
• Address critical strategic initiatives and activities.

FLSA: Exempt (Not eligible for overtime. This position is eligible for full benefits.)

Anticipated Hiring Range: $4,146.00 per month - $4,507.00 per month

CSU Classification Salary Range: $4,146.00 per month - $7,500.00 per month

Work Hours: Monday through Friday 8am - 5pm. Hours may vary depending on department need.

Department Information

Student Affairs Marketing and Communications supports the Division through strategic communication planning and the development of student-forward marketing campaigns.

Minimum Qualifications

• Bachelor’s degree or equivalent work experience in marketing, multimedia, and communications.
• Two years of experience with video production for marketing/communication campaigns.
• Experience with marketing/communication campaigns (including email, online, and social media campaigns).
• Experience using social media platforms (e.g., Facebook, Instagram, Twitter, etc.).
• Experience and understanding of best practices in marketing and communications fields.
• Experience with specialized video/photo and audio editing software such as Adobe Photoshop, Premiere, Avid, Final Cut, etc.
• Experience with digital and social media marketing strategies to engage multiple audiences.
• Experience in project management and demonstrated problem-solving and organizational skills to effectively manage multiple/large-scale projects with overlapping deadlines.

Knowledge/Skills/Abilities

• Ability to work independently to develop and implement communication and marketing projects/campaigns.
• Ability to communicate clearly and professionally in writing and in person.
• Ability to interpret and evaluate results to develop sound conclusions and recommend new or revised strategies.
• Ability to quickly and accurately modify communication plans in response to changing directives.
• Demonstrated ability to utilize alternative media in communications campaigns.
• Ability to independently plan and coordinate marketing and communication/campaign events.
• Demonstrated writing and editing skills to use language effectively and creatively.
• Ability to coordinate meetings with university leadership, students, faculty, staff, and community members.
• Demonstrated consultative skills in working with internal and external constituent groups.
• Knowledge of applicable copyrights and laws about written materials and news media.
• Ability to effectively present ideas and concepts in written or presentation format.
• Familiarity with the latest trends and technologies in multimedia, production, and data visualization.
• Commitment to maintaining a welcoming and inclusive work environment.

Preferred Qualifications

• Master’s degree or certification related to public relations, marketing, communications, etc.
• Familiarity with CSU policies and procedures regarding branding and marketing/public relations.
• Familiarity with higher education marketing campaigns with an emphasis on under-served populations.

Documents Needed to Apply

• Resume
• Professional Portfolio

Failure to upload required documentation may result in disqualification.

Equal Employment Opportunity
California State University, Sacramento is an Affirmative Action/Equal Opportunity Employer.