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Crossmedia, Inc.

Media Planner Job at Crossmedia, Inc. in City of Daşşak

Crossmedia, Inc., City of Daşşak, NY, United States


YOUR ROLE

We’re hiring a bright cross-channel Media Planner to manage day-to-day planning responsibilities for our New York office. The role covers media planning and buying from A to Z. This position is based in our New York office. We offer a hybrid work setting with working onsite in our NYC office and flexibility to work from home.

Responsibilities:

  • Target analysis
  • Plan development
  • Client management
  • Media partner negotiations
  • Program execution & optimization
  • Championing integration and strategy
  • Media Plan development, both strategy and tactical approach. Cross-channel knowledge and understanding of each channel (Traditional, Social, Sem, Display/Programmatic) and as part of a media plan.
  • Experience in working with both traditional and digital media channels.
  • Working on brands that target both local and national is ideal.
  • Strategic thinking. Coming prepared with solutions to address client and team needs.
  • Measurement: should understand what different forms of measurement are available and how to determine which is the best solution for a client.
  • Client contact on a day-to-day basis. Handling inquiries, sharing points of view, and participating in formal presentations.
  • Vendor experience with RFP process and negotiation.
  • Work with billing/client accounting team on monthly billing.
  • Weekly campaign recaps and monthly reporting and optimization recommendations.
  • Training Assistants – mentor and partake in your assistant’s development.
  • Detail Oriented – turning over accurate and complete work.
  • Be proactive/take initiative. Lead the planning/partner selection with supervision.
  • Tools: Strata and Adazzle, Nielsen, Kantar, MRI, Simmons, Telmar, YouGov, Datorama.

REQUIREMENTS:

  • Bachelor’s Degree
  • 2-3 years of experience in media planning, preferably at an ad agency
  • Ability to juggle multiple client projects and responsibilities and meet deadlines
  • Attention to detail and organizational skills while working in a fast-paced environment.
  • Strong written and verbal communication skills
  • Excellent analytical and math skills
  • A love for working with numbers and data
  • Capable of working independently and managing projects from start to finish
  • Takes initiative in acquiring new skills and taking on a workload
  • Must exhibit professionalism and confidence in working with vendors, team members, and clients
  • Proficiency in Microsoft Office Suite, especially Excel is a must.

The salary range is 60-75k, commensurate with experience. Compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position.

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